Apple Interested In Acquiring German Television Maker Loewe? [Updated: Company Denies]
Apple is in talks to acquire German luxury television manufacturer Loewe, according to an unconfirmed report from AppleInsider. The site claims Apple has offered €87.3 million for the company, a 48% premium from Loewe's Friday close on the Frankfurt Stock Exchange.

Word of the negotiations was exclusively revealed to AppleInsider, and although the offer has yet to be accepted, a source claims that Loewe "has been advised by its financial advisor to accept the offer and a final decision is scheduled to be announced internally before 18 May 2012."
Loewe makes sleek, minimalist televisions that would seem to fit well with Jony Ive's product designs. The company also makes speaker systems, including the AirPlay-compatible AirSpeaker, as well as a sleek app that controls the Loewe television set via an iPad.
Loewe's largest shareholder is Sharp, the same company that has been rumored to be Apple's choice to work with Foxconn to build a television set. Foxconn and Sharp announced a partnership to work together in March. AppleInsider says a decision on the acquisition will be announced internally by the end of this week.
Update: A Loewe company spokesman told German website Heise (via The Next Web) that the report has “absolutely nothing to it.”
Popular Stories
During WWDC 2025, Apple revealed that macOS 26 Tahoe would be the final major macOS version for Intel-based Macs.
macOS 27 will be compatible with Apple silicon Macs only, meaning that you will need a Mac with an M-series chip or a MacBook Neo with an A18 Pro chip in order to install the software update. Apple will unveil macOS 27 during its WWDC 2026 keynote this Monday, June 8, and the...
On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production.
Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10...
Update: Since publication, new information has come to light suggesting the images have been AI-manipulated and are not in fact iPhone 18 Pro chassis parts. The original article follows.
The color options Apple is reportedly planning for the upcoming iPhone 18 Pro and iPhone 18 Pro Max have appeared online today in the form of images of chassis parts of unknown authenticity....