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Kuo: Apple's Mixed-Reality Headset Likely to Debut at Spring Media Event or WWDC

Analyst Ming-Chi Kuo said in a tweet thread today that ongoing delays with development of Apple's mixed-reality headset have likely pushed mass shipment of the device back to the end of the second quarter or into the third quarter of this year.

apple ar headset concept 2Concept render by Ian Zelbo based on purported leaked information

As a result, Apple probably will not hold a January event to introduce the device as Kuo had predicted last June. Kuo now believes it is "more likely" the headset will be introduced at a spring media event or at WWDC in June.


Kuo says the development delays with the headset currently stem from "issues with mechanical drop testing and the availability of software development tools."

An extensive report from The Information earlier this week detailed a long list of features for the long-rumored device, including a Digital Crown-like dial for transitioning between virtual and physical view modes and potentially a waist-mounted battery pack.

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Top Rated Comments

erikkfi Avatar
46 months ago
I can’t wait to have actual product photos so we never have to see this render again.
Score: 38 Votes (Like | Disagree)
Ghost31 Avatar
46 months ago
Really. I thought it was at last years wwdc. Then the fall event. Then January. But this spring huh? Ok. I’ll believe it. Why not
Score: 27 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
46 months ago
Don’t think anyone is in rush for the AR/VR headset. Especially when how expensive it’s going to costs. Also, the developers will need plenty of time to make the AR/VR applications.
Score: 26 Votes (Like | Disagree)
ratspg Avatar
46 months ago
The next phase of computing is no computing. People being outside and living and interacting with each other. 😂
Score: 14 Votes (Like | Disagree)
ipedro Avatar
46 months ago

Meh.

People aren’t going to walk around wearing big-ass goggles on their face.

For me personally, I still don’t see how having this thing strapped to your head is gonna be a game changer. Yeah, if it was like a Rayban, sure, but not ski goggles.

I know that image is just representative... but it always reminds me of ski goggles.

I've worn ski goggles. To ski. When it's cold outside.

But I can't imagine wearing something like that indoors. For hours a day.

I personally think it’s going to be a niche device. It won’t sell in big numbers at all as it’s a solution looking for a problem, and most folks won’t want that strapped to their head for long.

They’ll be significantly heavier than ski goggles too.
This right here is the consequence of MacRumors insisting on repeatedly posting a made up "rendering" of what is at best, a representation of a development prototype that some low level Apple employee saw. This is borderline disinformation.

If we know anything about Apple, nobody outside of senior VPs and the industrial design team have seen the finished product of this major new category for Apple. This is the company that gave its own employees an iPhone sealed in a metal box ('https://www.macrumors.com/2017/02/17/iphone-security-case-passport-photos/') and an Apple Watch disguised as an iPod nano in a case:




This is doubly relevant because we know with near certainty that Apple is going to launch these glasses in two stages like they did the iPhone and Apple Watch: a product reveal teaser at WWDC or a dedicated event, inviting developers to begin producing apps and then months later, a full unveiling ahead of pre-orders. We know that the glasses aren't in production yet (it's impossible to contain thousands of assembly workers), which makes it near impossible that anyone outside of Tim Cook's inner circle will be able to leak the finished device.

First generation devices are fairly easy to keep secret. Just don't show anyone outside of those who need to know what the finished product is going to look like. It gets much harder when each update has to be produced and manufactured on an annual cycle and manufacturing drawings, molds and even components get out. As a new category, this is the former.

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Score: 10 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
46 months ago

WWDC at the earliest. Developers will need to make apps for it. Plus spring event will be Mac focused. New MacBook pros, new display, new Mac Pro & possibly 15” MacBook.
I can’t wait for the 15” MacBook Air in Midnight Edition.
Score: 9 Votes (Like | Disagree)