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Apple's Latest Ads Continue to Respond to Microsoft's Campaign

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Apple has started airing two more "Get a Mac" ads featuring Justin Long as "Mac" and John Hodgman as "PC". The latest ads continue to target Microsoft's aggressive Laptop Hunters campaign which has focused on Apple's relatively higher prices than comparably equipped PCs.


The new ad called Top of the Line features actor Patrick Warburton who is best known for his portrayal of David Puddy from the Seinfeld sitcom. The new ad focuses on potential viruses and other "headaches" that may affect PCs, but not Macs. A second ad called Surprise was also posted today delivering a similar message.