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Apple Shares New 'Romeo and Juliet' Ad Highlighting the iPhone 7's Camera

Apple today shared a new iPhone 7 ad on its YouTube channel, which is designed to highlight the video recording features of Apple's latest device.

In the ad, entitled "Romeo and Juliet," two children are shown acting out Shakespeare's Romeo and Juliet in a realistic setting, with the camera panning out to show that it's actually a father recording a school play with the iPhone 7. A caption underneath the video reads "Your movies look like movies on iPhone 7."


The iPhone 7 and the iPhone 7 Plus both feature optical 12-megapixel high-speed sensors, new image signal processors, optical image stabilization, and wide color gamut, all features that have led to improved performance over previous-generation devices.

Today's iPhone 7 ad is the latest in a series of ads that have showcased iPhone 7 and 7 Plus features like waterproofing, improved battery life, the camera, and the iOS 10 operating system.

Top Rated Comments

122 months ago
wherefore art thou headphone jack..?
Score: 35 Votes (Like | Disagree)
122 months ago
Put your phones down and actually watch your children do things in the present moment. Despite the likes, no one on facebook actually cares about what your kids are doing.
Score: 34 Votes (Like | Disagree)
busyscott Avatar
122 months ago
Apple, now delivering commercials AND products that make you cry.
Score: 22 Votes (Like | Disagree)
btrach144 Avatar
122 months ago
wherefore art thou headphone jack..?
Wherefore art thou courage?
Score: 14 Votes (Like | Disagree)
filmantopia Avatar
122 months ago
How about Apple stop making very human ads that make me tear up and spend more time making a Mac Pro that I won't buy.
Score: 13 Votes (Like | Disagree)
122 months ago
Put your phones down and actually watch your children do things in the present moment. Despite the likes, no one on facebook actually cares about what your kids are doing.
It's not like someone might want to have a recording of their child's performance for themselves, and other family members, and the child him/herself. What a crazy unrealistic and unexpected idea. But then we all know too well that everyone realizes and understands that, even those who try to make it seem otherwise.
Score: 11 Votes (Like | Disagree)