While Apple maintained its dominant share of smartwatch shipments in the third quarter of 2021, the company's shipments fell as Samsung made significant gains, according to Counterpoint Research.
Global smartwatch shipments in the third quarter of this year increased by 16 percent overall compared to the same time in 2020, but Apple Watch shipments declined by 10 percent. The drop may be explained by the Apple Watch Series 7 shipping later than usual due to delays, pushing sales of the latest model into the fourth quarter. Customers may also have been reluctant to buy the Apple Watch SE and Apple Watch Series 6 in the third quarter with the expectation of new models arriving soon, suppressing Apple's shipments further.
Meanwhile, Samsung saw its highest number of quarterly smartwatch shipments to date, reclaiming its position as the second biggest smartwatch brand from Huawei. Counterpoint credits the launch of the Galaxy Watch 4 series, Wear OS's expanding app ecosystem, a broader range of models, and well-received features for the company's significantly increased shipments.
Wear OS also made comparatively large gains in terms of operating system market share. watchOS's presence continues to decline with a share of just 22 percent, sustaining a progressive decline since a peak market share of 40 percent in the fourth quarter of 2020.
Data for the fourth quarter of 2021 and the first quarter of 2022, showing shipments of the Apple Watch Series 7, are likely to give a more accurate presentation of Samsung's growth in the smartwatch market.
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
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In the Maps app, there's a new "Suggested Places" feature that recommends locations to visit based on trending places nearby and recent searches. When Apple launches ads in ...
New images of an alleged iPhone 18 Pro prototype and screen protectors have emerged from multiple sources, adding weight to earlier reports that Apple plans to significantly shrink the Dynamic Island later this year.
An X user called @earlyappleleaks recently shared an image purportedly showing a prototype iPhone 18 Pro with a noticeably smaller Dynamic Island. In the picture, the flashlight ...
Apple is hoping to 3D-print aluminum device enclosures in the future, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman revealed that Apple is pushing to move to 3D-printed aluminum enclosures for for future devices. The MacBook Neo relies on a new aluminum manufacturing process that saves as much metal as possible to drive down costs and speed up production....
Apple and Samsung produced nearly the same number of smartphones in 2025, tying for the top position in global smartphone production, according to a new report from TrendForce.
Global smartphone production reached approximately 1.254 billion units in 2025, rising 2.5% year over year. The research firm says Apple and Samsung each produced nearly 240 million smartphones during the year, tying...
Thursday March 12, 2026 4:57 am PDT by Tim Hardwick
Apple's first foldable iPhone will feature 12GB of RAM supplied by Samsung, with the latter set to begin DRAM shipments in the second quarter of this year in line with Apple's production schedule.
Korea-based media outlet The Bell reports that Samsung was able to negotiate a substantially higher price than previous memory contracts with Apple, owing to tightening global memory supply amid...
1. Their watches are so good, you can keep them for many years and be quite happy with them. Only reason to upgrade involves compelling must have new features.
2. The series 7 does not have compelling must have new features…
FWIW... I think there really needs to be something like the Watch SE but with always-on display. To get the always on display you have to spend $400. That's more than most people are willing to lay out. Yet after having a Watch 3, which I did love, I would not get another watch without always-on because they really don't activate every timnoe you want them to.
There is a big gap in Apple's watch lineup - something affordable yet highly functional as a watch.
That said, I suspect most of the watches that aren't made by Apple are e-waste.
I haven’t used the AOD on my series 5 since just after I bought it. Part of the reason is the extended battery life you get by not having the screen be always-on, but the other issue is there ZERO reason to have the screen show anything when you’re wearing long-sleeve shirt/sweater/jacket, as you can tell with the attached photo of my series 5.
1. Their watches are so good, you can keep them for many years and be quite happy with them. Only reason to upgrade involves compelling must have new features.
2. The series 7 does not have compelling must have new features…
This is true in terms of upgrading a previous Apple Watch to a newer Apple Watch. "I already have a 4, 5, or 6... so why should I buy an Apple Watch 7 ?"
But not everyone with an iPhone has an Apple Watch yet.
There are a billion iPhones out in the world... but only 100 million Apple Watches.
So only 1 in 10 iPhone users have an Apple Watch. There is still some growth opportunity. A lot actually.
FWIW... I think there really needs to be something like the Watch SE but with always-on display. To get the always on display you have to spend $400. That's more than most people are willing to lay out. Yet after having a Watch 3, which I did love, I would not get another watch without always-on because they really don't activate every time you want them to.
There is a big gap in Apple's watch lineup - something affordable yet highly functional as a watch.
That said, I suspect most of the watches that aren't made by Apple are e-waste.
They should have made the SE the entry and kept the 5 in the SE slot. Still selling the 3 is nuts...
