Apple is investigating an issue where the display brightness briefly flickers or "pulses" on some Apple Watch models when Always On mode is enabled, according to an internal service memo shared with Apple Authorized Service Providers today.
The memo does not indicate which Apple Watch models are affected, but the issue appears to be most prevalent on the Apple Watch Series 9 and Apple Watch Ultra 2 models released last month. There are complaints from customers about this issue across the MacRumors Forums, Reddit, and the Apple Support Community website. The issue appears to be present on all watchOS 10 versions, including the latest watchOS 10.0.2 release.
Apple says service providers should not repair affected watches, and instead advise customers to keep their Apple Watch software up to date, suggesting that Apple will eventually make a fix available in a watchOS update. It's unclear if Apple has addressed the issue in watchOS 10.1, which is expected to be released to the public next week.
As a temporary solution, Apple says customers can turn off Always On mode in the Settings app under Display & Brightness → Always On.
Apple is also investigating an issue where complications like Activity rings on a watch face might "temporarily turn pink," according to the memo. This is another issue that has been reported by some customers online in recent weeks.
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
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Apple has been celebrating its upcoming 50th anniversary by hosting surprise performances and other events around the world over the past few weeks, and now Bloomberg's Mark Gurman has revealed details about the company's grand finale.
In a social media post, Gurman said Apple's celebrations will conclude this week with a finale at its Apple Park headquarters for employees.
A special...
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Tuesday March 17, 2026 3:32 am PDT by Tim Hardwick
Apple today launched its atrial fibrillation history feature for Apple Watch in mainland China.
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Thursday March 19, 2026 3:10 pm PDT by Juli Clover
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After Apple was found to have violated Masimo's patents related to blood oxygen sensing, the Apple Watch faced a U.S. import ban that caused Apple to briefly pause...
Jesus H Christ. What is going on this year? Did they lose all their top software engineers? Overheating iPhones and Screen Retention are huge issues. Now, one of the headline features of the premium Apple watches should be turned off as a workaround? Simply unacceptable for a company of this caliber.
Jesus H Christ. What is going on this year? Did they lose all their top software engineers? Overheating iPhones and Screen Retention are huge issues. Now, one of the headline features of the premium Apple watches should be turned off as a workaround? Simply unacceptable for a company of this caliber.
It’s possible. Apple is very strict about their employees only working in the office. That’s not attractive to talented software engineers who can work anywhere.
What a bunch of morons they have in the software department. I don’t understand why they don’t give a termination letter to the one in charge of software over there. They terminated Forstall over maps. Why can’t they terminate this one over the mess that the whole ecosystem turned out to be???