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Apple CarPlay Contributes to Higher Vehicle Satisfaction in Latest Survey

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A new survey released last week by J.D. Power shows that U.S. consumers continue to prefer vehicles with support for Apple CarPlay.

Apple CarPlay Dash
The market research firm's annual U.S. Automotive Performance, Execution, and Layout (APEAL) Study found overall satisfaction with in-vehicle infotainment systems to average 805 on a 1,000-point scale. However, satisfaction was higher among owners who use Android Auto (832), and even higher for those who use CarPlay (840).

The study is based on responses from 99,144 owners of new 2024 model-year vehicles in the U.S. who were surveyed after 90 days of ownership, according to J.D. Power. The study was conducted from July 2023 through May 2024.

CarPlay has routinely fared well in vehicle satisfaction studies since launching in 2014, so this latest one is no surprise. However, it comes after General Motors last year controversially decided to stop offering CarPlay and Android Auto in its new electric vehicles, in favor of its own software system. Electric vehicle maker Rivian also prefers its own software over CarPlay. J.D. Power's study reinforces that these automakers are betting against a consumer preference, and it remains to be seen if they will ever reverse course.

The next-generation version of CarPlay that Apple announced in 2022 has yet to become available in any vehicles, but Apple's website says the rollout will begin this year. Next-generation CarPlay will be more deeply integrated across multiple screens in a vehicle, offer a built-in FM radio app and climate controls, and more. It will also be highly customizable, allowing automakers to tailor the design of the system to uniquely match their vehicles.

Related Roundup: CarPlay
Tag: J.D. Power
Related Forum: HomePod, HomeKit, CarPlay, Home & Auto Technology

Top Rated Comments

Wolf Puppy Avatar
Wolf Puppy
22 months ago
I will not consider a vehicle if it lacks CarPlay. I’m sure many agree.
Score: 99 Votes (Like | Disagree)
DocMultimedia Avatar
DocMultimedia
22 months ago

Carplay is whatever. If you've ever been in a car with a good infotainment system like a Tesla, or Polestar. Carplay is a luxury. Of course if you drive crap cars you'd want it
I will never get another Tesla. Miserable experience by itself, and even worse without CarPlay. Even though my Tesla is only three years old I've started looking at other cars (usually my cars last me 15 years or more). CarPlay is now a requirement for me.
Score: 36 Votes (Like | Disagree)
Goodeye Avatar
Goodeye
22 months ago
And yet GM wants to remove it for their own in-house crap which I don’t care if they are working with Google on it, their attempts thus far on their infotainment systems have been utter trash.

Then you have Rivian and others who say: “we’re not going to add it even when our customers ask for it”.

Good luck if people keep pushing for it then maybe there is a reason. I need something seamless not your inferior systems trying to make sense of what’s on my phone so I can access it.
Score: 31 Votes (Like | Disagree)
O
orev
22 months ago
People want CarPlay because car makers just don't have the right mentality for supporting a software app platform. They think about cars as hardware that you sell and then they don't want to think about it except for getting maintenance fees from you. Software makers know that you need a team of people dedicated to supporting the software, releasing updates, etc.

That's why a phone will always be better than the built-in interface. You upgrade your phone every few years. Cars you upgrade maybe once a decade (if you're being financially smart). People also don't want to pay for another data subscription for their car to be connected to 5G when the phone they have with them already has a data connection.
Score: 21 Votes (Like | Disagree)
Mousse Avatar
Mousse
22 months ago
People like consistency. Who wants to learn a new UI every time they get in a new car? Besides, the home grown infotainment system of auto manufacturers is rubbish.

Personally, I'd do away with infotainment systems all together. I'm OG; just give me buttons and knobs for climate control. I don't need radios or other distractions.
Score: 18 Votes (Like | Disagree)
con2apple Avatar
con2apple
22 months ago
No surprise.
Competition from Apple has made the media systems in cars better.
But let's be honest, it's still a disaster in comparison.

I still don't understand why an iPhone SE 1G can display a smooth map view via CarPlay, but the computer in a Mercedes S-Class fails to do so.
Score: 16 Votes (Like | Disagree)
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