As expected, YouTube has announced the expansion of its $7.99 a month Premium Lite plan to the United States, following a months-long pilot phase in international markets. The new, lower-priced version of YouTube's paid video subscription service functions largely without ads, though music videos on the platform continue to include them.
Today we'll begin expanding our Premium Lite pilot to users in the US. Premium Lite gives viewers a new, more affordable way to enjoy most videos on YouTube ad-free for $7.99 per month. In the coming weeks, we'll also make Premium Lite available to all users in our current pilot countries - Thailand, Germany, and Australia.
According to the Google subsidiary, YouTube Premium Lite is aimed at people who want to consume podcasting, make-up, gaming streams, tutorials, and other core creator content on YouTube that is distinguishable from music.
It's important to note that the new Premium Lite plan does not include the ability to download and background play YouTube videos on devices. For users who want ad-free music on YouTube and YouTube Music, plus offline and background play, YouTube continues to recommend its Premium plan ($13.99 per month).
YouTube said it will continue to expand its Premium Lite pilots to additional countries this year and introduce more ways for users to get the most from their subscriptions. YouTube also revealed today that it now has over 125 million users worldwide who subscribe to YouTube Premium or YouTube Music.
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
Suggested Places
In the Maps app, there's a new "Suggested Places" feature that recommends locations to visit based on trending places nearby and recent searches. When Apple launches ads in ...
Tuesday March 31, 2026 10:36 am PDT by Joe Rossignol
Apple today added the MacBook Air (13-inch, 2017) to its "vintage" products list, meaning the device is now only eligible for repairs at Apple Stores and Apple Authorized Service Providers if parts remain available.
The MacBook Air (13-inch, 2017) was the final MacBook Air model released before Apple redesigned the laptop and gave it a Retina display in 2018.
Apple also added all iPad...
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
Suggested Places
In the Maps app, there's a new "Suggested Places" feature that recommends locations to visit based on trending places nearby and recent searches. When Apple launches ads in ...
Tuesday March 31, 2026 10:36 am PDT by Joe Rossignol
Apple today added the MacBook Air (13-inch, 2017) to its "vintage" products list, meaning the device is now only eligible for repairs at Apple Stores and Apple Authorized Service Providers if parts remain available.
The MacBook Air (13-inch, 2017) was the final MacBook Air model released before Apple redesigned the laptop and gave it a Retina display in 2018.
Apple also added all iPad...
And the creators of the content you watch get nothing. You must be so proud.
It's always the ones who have never created or contributed anything of value that rationalize actions like this. Just take.
You're not wrong about that. It was partially a joke.
90% of my YouTube is watched on my TV through a firestick. I don't have an ad blocker on it.
When it comes to creators and musicians I like. I always let the ads play, except occasionally those 90+ seconds ads that I know are 10+ minutes long.
And this may shock people but I buy albums I like and shop around for digital stores that give the creator the best percentage. 😲 For example BandCamp occasionally gives a better percentage to artists and I will buy albums when they do that.
As for creators I HATE WATCH.
As for your statement, "It's always the ones who have never created or contributed anything of value that rationalize actions like this. Just take."
If you knew the depravity of corporate to corporate theft, you'd immediately retract that statement.
