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Eric Slivka

Photo of Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

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Apple Releases Aperture 3 With Faces and Places Tagging Features

Tuesday February 9, 2010 5:34 am PST by
Apple today announced the release of Aperture 3, adding over 200 new features to the company's professional photo editing and management application. The updated version includes the Faces and Places tagging features introduced in iPhoto last year, as well as a new feature called Brushes for making painting image adjustments to photos. Also included are Adjustment Presets, which offer...

Apple Job Posting Suggests Video Recording Coming to Future iPad Models

Monday February 8, 2010 6:28 pm PST by
A new job posting on Apple's site suggests that the company is preparing to add still and video camera capabilities to its iPad tablet device in the future. The position is for a quality assurance engineer in the Media Systems division of Apple's broader Interactive Media Group and is specifically focused on the "iPad Media" segment of the division. The Media Systems team is looking for a...
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Current MacBook Pro Models Deleted From Best Buy's Inventory System? Updates Imminent?

Monday February 8, 2010 4:59 pm PST by
Yesterday, a poster in our forums claiming to be a Best Buy employee reported that the company's internal inventory system had been updated to show that all MacBook Pro models had been "deleted", preventing Best Buy stores from ordering any new units of the existing models. Earlier today, the poster followed up with additional information in the form of screenshots of the inventory system...

Steve Jobs Reportedly Demands Deletion of Tweet Sent From iPad

Monday February 8, 2010 1:51 pm PST by
Valleywag reports that The Wall Street Journal's online executive editor Alan Murray posted to his Twitter account last Thursday, claiming that that he had done so from an iPad. The tweet was quickly deleted, however, and it appears that it had been posted during a meeting with Apple CEO Steve Jobs, part of Jobs' recent trip to New York to show off the gadget to publishing executives in a bid to ...
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Claimed Fourth-Generation iPhone Parts Surface Revealing Taller Form Factor

Monday February 8, 2010 10:23 am PST by
iPhone 3GS on left, claimed fourth-generation iPhone on right iPhone repair site iResQ has posted photos of what it claims are parts for the fourth-generation iPhone presumably due for launch later this year. Among the most notable features of the claimed parts are a front panel that appears to be approximately 1/4" taller than the current iPhone 3GS. iPhone 3GS on left, claimed ...

Apple Open to iPad Price Cuts if Demand Lags?

Monday February 8, 2010 7:44 am PST by
The Wall Street Journal reports on a research note from Credit Suisse analyst Bill Shope based on meetings with Apple executives revealing that the company has apparently left the door open to future price cuts on the iPad should customer demand not meet expectations. Shope also wrote that despite the seemingly aggressive pricing of the iPad - the lower-than-expected price points range from $499...

Austrian Wireless Carrier Preparing to Offer Subsidized iPad

Monday February 8, 2010 7:26 am PST by
TamsIJungle reports (via Engadget) that it received word from wireless carrier Hutchison Austria that the company is planning to offer subsidized iPads for users willing to commit to a two-year data contract with the company. According to Hutchison Austria CEO Berthold Thoma: Hutchison Austria will be the first Austrian carrier to bundle the iPad. We will do so via our long-established laptop...

FCC Pointing to iPad as Harbinger of Increased Wireless Spectrum Needs

Friday February 5, 2010 12:19 pm PST by
MacNN points to a blog post written earlier this week by Phil Bellaria, a director in the National Broadband Task Force at the U.S. Federal Communications Commission (FCC), expressing concern over increasing cellular network congestion and citing Apple's iPad introduction as the spark for renewed fears. Apple's iPad announcement has set off a new round of reports of networks overburdened by a data ...
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AT&T Rolls Out FamilyMap iPhone Application

Friday February 5, 2010 10:46 am PST by
AT&T today announced the release of AT&T FamilyMap, a new iPhone application that integrates with the company's existing FamilyMap service to allow families to keep track of each other while on the go. The AT&T FamilyMap app brings a streamlined approach to helping families stay up to speed on each other's whereabouts by locating wireless devices within a shared family account. The app provides...

Sling Media Denies Collaboration With AT&T on 3G Streaming

Friday February 5, 2010 8:04 am PST by
Yesterday, AT&T announced that it had finally decided to allow Sling Media's SlingPlayer Mobile to stream video over the carrier's 3G network. As part of the announcement, AT&T claimed that it had "worked with" Sling Media to develop a version of the application that was optimized for performance on AT&T's network. Early reports on the approval also included specific quotes from AT&T Mobility...

Apple to iPhone Developers: Geolocation Not to Be Used Solely for Ads

Friday February 5, 2010 7:51 am PST by
In a posting on its news page for iPhone developers earlier this week, Apple encouraged developers to integrate the Core Location framework into their apps, offering the ability to deliver information to users based on their location. Perhaps more importantly, Apple also clarified that the use of such geolocation solely for serving ads to users is not permitted. If you build your application with ...

iPad Helping Book Publishers Gain More Control Over eBook Pricing

Friday February 5, 2010 6:19 am PST by
Last weekend, book publisher Macmillan won out over Amazon in a battle over eBook pricing, switching to an "agency model" in which book prices are set by the publisher with retailers receiving a percentage (30% in Amazon's case) of the sales price. The move effectively eliminated Amazon's standard $9.99 eBook price for new releases, with Macmillan targeting a range of $12.99-$14.99 for new...

Steve Jobs Rumored to Have Recently Traveled to New York for iPad Media Talks [Updated]

Thursday February 4, 2010 1:03 pm PST by
Silicon Alley Insider reports that Apple CEO Steve Jobs apparently traveled to New York City in recent days to meet with executives at The New York Times and The Wall Street Journal for discussions about bringing their content to the iPad. We're reliably informed that Jobs showed up for an iPad show and tell in the Times newsroom. The meeting was strictly off the record, though a person present...

Apple Reportedly Offering 15% Refunds to Purchasers of Troubled 27-Inch iMacs

Thursday February 4, 2010 10:10 am PST by
As Apple struggles with flickering and yellow-tinting issues on the displays of its 27-inch iMac models, Gizmodo has been continuing to closely follow the situation and has learned that Apple has been offering refunds of 15% of the machine's purchase price to users experiencing repeated service issues with their machines. The news comes just days after Apple issued a second firmware update that...
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Apple's iPhone Continues to Outpace Smartphone Industry Growth

Thursday February 4, 2010 8:02 am PST by
Research firm IDC today issued a report highlighting fourth quarter and full year worldwide sales numbers of "converged mobile devices", more commonly known as smartphones, revealing continuing outstanding growth for Apple's iPhone above the overall industry already-healthy growth rate. According to the data, Apple's shipments for the fourth quarter of 2009 were up 97.7% year-over-year, in...

AT&T Approves 'SlingPlayer Mobile' Television Streaming Over 3G

Thursday February 4, 2010 7:33 am PST by
AT&T today announced that it has decided to allow Sling Media's SlingPlayer Mobile iPhone application to stream video content over its 3G network. SlingPlayer Mobile allows users of Sling Media's "Slingbox" hardware to control and stream live and recorded content to their iPhones and iPod touches. AT&T attracted significant attention when it refused to allow the SlingPlayer Mobile to stream...
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Apple Expands Browser-Based 'iTunes Preview' Functionality to Include App Store

Thursday February 4, 2010 6:16 am PST by
TechCrunch reports that Apple has expanded its browser-based 'iTunes Preview' functionality to include pages for App Store applications. To see this for yourself, open any direct link to an iPhone app (example) in your favorite Web browser. You'll notice that instead of only throwing up a dialog box prompting you to confirm that you wish to launch iTunes on your desktop, you'll see a nice...

Apple Boosts Mobile Advertising Capabilities in International Markets With New Hires

Wednesday February 3, 2010 1:45 pm PST by
New Media Age reports (via paidContent:UK) that Apple has hired two new managers focused on mobile advertising sales in its international markets as it seeks to takes advantage of its recent acquisition of Quattro Wireless. According to the report, Apple has hired Theo Theodorou, previously a director of digital sales at publisher Hachette Filipacchi, as head of sales for the Europe, Middle...

Audio Processing Causing Heat and Performance Issues for Nehalem Mac Pros

Wednesday February 3, 2010 11:06 am PST by
Ars Technica reports on growing complaints from users of Apple's Nehalem ("Early 2009") Mac Pro models regarding heat and performance issues when performing audio processing tasks. The problem manifests as what has been described as excessive increases in power use and processor core heat when playing songs in iTunes, watching videos via Quicktime, or even when keeping USB or FireWire-based audio...

More Details on Verizon's iPad and iPhone Negotiations Reportedly Surface

Wednesday February 3, 2010 10:14 am PST by
Earlier this week, a report briefly mentioned that Clayton Morris of FOXNews.com, who offered several reports about the iPad coming to Verizon in the weeks leading up to the device's introduction, had spoken to a Verizon source who claimed that Apple and Verizon are continuing to work on an iPad deal despite AT&T having been the only announced partner at Apple's media event. Morris has finally...