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Mitchel Broussard

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Mitchel is the Deals Editor at MacRumors and has been writing for the site since 2014. Starting as a contributing writer, and then editor, he now oversees the day-to-day deals coverage for MR, which includes writing dedicated articles, updating deals guides and roundups, managing affiliate partnerships, and more.

Mitchel Broussard's Articles

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App Store Surpasses 100 Billion Lifetime Downloads

Monday June 8, 2015 11:34 am PDT by
Apple today showed a video during its WWDC keynote speech to showcase a few key numbers detailing the growth and evolution of the App Store since it launched seven years ago. Apple CEO Tim Cook noted that the App Store has been an "economic boon" and forever changed software distribution, with 98 percent of all Fortune 500 companies creating an iOS app and the average person owning about 119 apps ...
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Apple Announces Multitasking Experiences for iPad with iOS 9

Monday June 8, 2015 11:15 am PDT by
Today at WWDC, Apple confirmed that multitasking would be coming to the iPad with iOS 9. The new feature will allow users to view, and sometimes interact with, two apps simultaneously in multiple ways. First is "Split View," coming to iPad Air 2, which brings the most powerful task managing multitasking experience to the tablet. With it a user can open two apps at the same time, and completely...
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Apple Introduces 'News' App to Bring Personalized Stories to iOS 9

Monday June 8, 2015 11:03 am PDT by
Apple today announced a brand new application called "News," that aims to provide curated lists of personalized news for each iOS user. Taking news from some of the most popular websites and newspapers, the app provides content in a unique, custom layout with rich typography. The app, launching first in the United States, United Kingdom, and Australia, allows users to pick favorite publications,...
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Apple Pay Coming to the United Kingdom Next Month, Discover Card Support Arriving This Fall

Monday June 8, 2015 10:49 am PDT by
Today Apple briefly reiterated on Apple Pay's success in the United States, mentioning upcoming support for Discover credit cards and new expansive partners coming soon. The company also announced that Apple Pay will be coming to the United Kingdom, with 250,000 UK merchants launching support of the service in July. Those 250,000 confirmed supporters of the mobile wallet in the UK exceed even ...
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Apple Announces Metal for OS X El Capitan

Monday June 8, 2015 10:36 am PDT by
Apple today announced a boost to performance coming to users with OS X El Capitan in the form of Metal, previously available only for iOS. The company promises the inclusion of Apple's breakthrough graphics technology into El Capitan will boost system-wide performance and battery life while simultaneously allowing games and graphics-intensive apps to "tap into the full power" of Mac graphics...
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Apple to Discontinue Newsstand, Launch Free Flipboard-Like App to Feature News Content

Monday June 8, 2015 9:23 am PDT by
Apple is planning to do away with Newsstand, its central app that stores newspaper and magazine subscriptions for users, according to sources who spoke with Re/code. In its place, the company will introduce a new Flipboard-style aggregation experience that will showcase curated lists of articles and content for individual customers. The partners for the new app will include ESPN, The New York...
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Philips Hue Gaining Apple HomeKit Support This Fall

Monday June 8, 2015 8:21 am PDT by
Philips on Monday morning confirmed that its series of connected smart light bulbs, Philips Hue, will begin supporting Apple HomeKit sometime in the Fall. First announced nearly a year ago at last year's WWDC, HomeKit is Apple's home automation platform that aims to give developers and manufacturers a standardized framework to build devices that interact not only with Apple's products but one...
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Tim Cook Says Diversity is the Future of Apple, Points to More Female-Driven Presence at WWDC

Monday June 8, 2015 5:58 am PDT by
Apple CEO Tim Cook spoke with Mashable at a ceremony yesterday honoring the recipients of the company's WWDC Scholarship Program, which awards up to 350 students and developers with tickets to the week-long Worldwide Developers Conference in San Francisco. The program aims to promote diversity amongst lesser-represented groups in the tech industry - such as women - by awarding tickets to WWDC...
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Retailers Cite 'Insufficient Customer Demand' as Biggest Reason for Not Supporting Apple Pay

Friday June 5, 2015 8:48 am PDT by
Despite Apple dubbing 2015 "the year of Apple Pay" in its January earnings call, a number of big-name retailers remain skeptical over the contactless payments service, according to Reuters. The service launched last October in the U.S. and has steadily gained support from numerous banks and retailers in the months since. Working through the National Retail Federation's top 100 United States...
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Apple Now Inviting Apple Watch Customers to 'Just Walk In' for Try-Ons

Friday June 5, 2015 7:13 am PDT by
Apple today shifted its messaging concerning Apple Watch try-on appointments, which were required in the early days following the wearable's launch to be able to interact with and size the various models of the Watch. The messaging of try-on appointments has now largely vanished from the Apple Watch's online storefront, with a notification encouraging customers to visit their local Apple Watch...
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Apple Dominates Authenticated 'TV Everywhere' Streaming With 62% Market Share

Thursday June 4, 2015 8:57 am PDT by
A new report out today by Adobe Digital Index (ADI) put Apple atop a list of streaming media providers (via CMO), the Apple TV and iOS devices representing 62 percent of all authenticated pay-for-TV video views, or any online app that requires a cable subscription to access. Measuring all video content from free ad-based YouTube clips to "shows accessed through an authenticated app-based or TV...
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Apple Stores Will Once Again Stock Jawbone Wearables as Early as July

Thursday June 4, 2015 6:03 am PDT by
Jawbone is returning to Apple Stores, with both the Jawbone UP2 and UP3 to go on sale as early as next month. The news was confirmed by the company's senior product manager Jason Donahue at a press event in Japan, as reported by Mac Otakara (via AppleInsider). He informed those in attendance that the fitness tracker would be in stock in Japanese Apple Stores by "early July," and that other...
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Showtime's Standalone Streaming Service Set to Premiere on Apple TV [Updated]

Wednesday June 3, 2015 8:45 am PDT by
A new report from Variety today (via iClarified) suggests that Showtime's parent company CBS is putting the final touches on a standalone streaming service for the premium cable network, with rumors pointing to an official announcement either later today or sometime on Thursday. Just like HBO NOW, the service would allow customers interested in Showtime to circumvent a traditional cable...
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Apple Watch Owners Take to LEGO & 3D Printing for Homemade Stands

Wednesday June 3, 2015 6:22 am PDT by
The accessory market for the Apple Watch exploded almost immediately after the wearable was announced back in March, with stands specifically becoming the popular announcement of well-known third-party accessory companies like Twelve South and Mophie. Although most of the stands won't break the bank, some of the cheapest start at around $30, and some of the higher-end alternatives can go as high...
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Earphones That Detect Sharing by Multiple Users Proposed in Apple Patent

Tuesday June 2, 2015 8:01 am PDT by
The U.S. Patent and Trademark Office today published a patent application filed by Apple in November 2012 (via AppleInsider), detailing a version of Apple's Earbuds that would smartly detect when two users are sharing the same earphone set and in-turn switch audio to single- or multi-user mode. The headphones would use a variety of sensors, including an "angle sensor configured to measure an...
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Typo's Smartphone Keyboard Business Comes to an End Following BlackBerry Lawsuits

Monday June 1, 2015 6:37 am PDT by
BlackBerry and Typo Keyboard have reached the end of a lengthy lawsuit over Typo's BlackBerry-esque iPhone case that adds a physical keyboard to the Apple product (via The Verge). The lawsuit dating back to January 2014 argued that Typo, which saw significant publicity due to Ryan Seacrest's backing, willfully infringed on patents and "blatantly copied" BlackBerry's keyboard design. Today's...
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iOS Text Bug Also Affects Twitter, Snapchat, WhatsApp and Other Apps

Friday May 29, 2015 6:26 am PDT by
The iOS bug that was discovered earlier in the week and causes an iPhone to crash after receiving a specific string of symbols and characters, today expanded to both the Twitter and Snapchat iOS apps (via The Guardian). The bug not only crashes an iPhone, but causes the Messages app to repeatedly crash after being opened to anything other than the conversation in which the string of characters...
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Force Touch Now Planned for Both 'iPhone 6s' Display Sizes

Thursday May 28, 2015 8:27 am PDT by
A new report out of Apple's supply chain in Taiwan today claims that the next generation of iPhones - tentatively designated as the "iPhone 6s" and "iPhone 6s Plus" - will both receive a version of Force Touch this year, according to Economic Daily News (via GforGames). The supply chain source claimed to confirm that previous rumors regarding Force Touch's exclusivity on the iPhone 6s Plus...
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Fox Debuts 'Movie of the Day!' App With Daily Discounts on iTunes Movies

Wednesday May 27, 2015 7:56 am PDT by
Fox today debuted a new app called Movie of the Day! [Direct Link] which aims to provide customers a new daily discount on one movie from Fox's large catalog (via Engadget). Every day the app updates with a new movie deal, ranging from "from blockbusters to acclaimed indies, and everything in between," at a discount which goes up to 70 percent off of the original price. To start off, the app...
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iOS 9 to Feature Force Touch With Haptic Feedback, New Keyboard and Group Read Receipts

Tuesday May 26, 2015 8:53 am PDT by
Following a recent report suggesting that iOS 9 could feature "Rootless" security, "Trusted Wi-Fi" and support for legacy A5-based devices, today 9to5Mac followed up on a few smaller-scale improvements to Apple's next major software version that could have a big impact on the overall experience for iPhone and iPad users. The next-generation iPhone will feature some form of Force Touch as one...