Apple CEO Tim Cook has shot down the idea of iOS adopting RCS messaging, a format that would make it significantly easier for iPhone and Android users to send high-quality messages, videos, and photos to each other within the Messages app on iOS.
During a panel at Kara Swisher's final Code Conference yesterday, Cook was asked why iOS has not yet adopted support for the RCS standard and how Steve Jobs would feel about it (via The Verge), despite repeated calls from the industry for the company to do so. "I don't hear our users asking that we put a lot of energy in on that at this point," Cook said in response to the question.
The lack of RCS support on iOS makes it more difficult for iOS and Android users to communicate, forcing them to in some cases use third-party messaging platforms such as WhatsApp or Telegram. The reporter who asked the question pushed Cook on his response, saying he and his mother find it difficult to send photos and videos to each other because she uses an Android device while they use an iPhone. "Buy your mom an iPhone," Cook told the reporter who posed the situation.
Android has supported and led the industry in adopting RCS, while Apple has kept only iMessage and the SMS standard available on the iPhone. Google recently started a public campaign in an attempt to convince Apple to adopt RCS, but Cook's recent comments show Apple is not likely to budge anytime soon.
As noted by The Verge, emails from the Epic Games vs. Apple trial revealed that Apple's senior vice president of software engineering Craig Federighi said that bringing iMessage to Android and making it easier for the two platforms to communicate would "simply serve to remove [an] obstacle to iPhone families giving their kids Android phones."
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
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iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
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In the Maps app, there's a new "Suggested Places" feature that recommends locations to visit based on trending places nearby and recent searches. When Apple launches ads in ...
New images of an alleged iPhone 18 Pro prototype and screen protectors have emerged from multiple sources, adding weight to earlier reports that Apple plans to significantly shrink the Dynamic Island later this year.
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CBS Sunday Morning correspondent David Pogue interviewed Apple's CEO Tim Cook ahead of the company's 50th anniversary on April 1, 2026.
In the interview, Cook revealed the two things that are "essential" to Apple: people and culture.
"Yes, we have a lot of intellectual property and so forth, and that is important, but it's people that create that intellectual property," said Cook. "It's...
Apple CEO Tim Cook today shared a short promotional video on social media highlighting Apple's new role as the U.S. home of Formula One.
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Thursday March 12, 2026 6:04 am PDT by Joe Rossignol
Apple CEO Tim Cook today shared a "50 Years of Thinking Different" letter, ahead of the company's 50th anniversary on April 1, 2026.
The letter touches on the upcoming 50th anniversary and says that "the world is moved forward by people who think different." For those unaware, "Think Different" was a famous advertising slogan used by Apple in the late 1990s to early 2000s.
"At Apple,...
"Buy your mom an iPhone" Wow, maybe his mom has an opinion of her own about which phone she wants. Apple is so arrogant sometimes, and it clearly starts at the top :rolleyes:
It’s not Apple’s fault that Google messed about for years jumping from one messenger app to another and didn’t come up with anything good. Now they want Apple to bend over backwards to bail them out.
So, just leave your users with a garbage experience in the hopes that we pressure other people to buy iPhones? Yeah, how about you **** off with that line of thinking, Tim.
