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Apple Product Roadmap 2023–24: Over 15 New Devices in Development

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Apple is working on at least a dozen new devices set to launch between late 2023 and early 2024, according to an updated product roadmap shared by Bloomberg's Mark Gurman.

mac ipad iphone apple tv apple watch device lineup 2023
In the latest edition of his "Power On" newsletter, Gurman explained that Apple is planning to launch two Apple Watch Series 9 models and a second-generation Apple Watch Ultra alongside the iPhone 15 lineup this fall.

Substantial updates to the Mac lineup will launch starting later this year or in early 2024, encompassing new 14- and 16-inch MacBook Pro models with the M3 Pro and M3 Max chips, a refreshed 13-inch ‌MacBook Pro‌ with the M3 chip, two new MacBook Air models, and new 24-inch iMac models. In addition, Apple is said to be "conducting early work" on an all-new ‌iMac‌ model with a display larger than 30 inches in size.

Gurman reiterated that an updated iPad Air to replace the current M1-based device and two new iPad Pro models with OLED displays are on the way for 2024. Third-generation AirPods Pro, a refreshed Apple TV with improved specifications, and other "home equipment" such as smart displays are also in early development. A new generation of Apple's Vision Pro headset is unlikely to arrive until 2025, he added.

Related Roundups: AirPods Pro 3, Apple Watch 11, Apple Watch Ultra 3, Apple TV, Apple Vision Pro, iPad Air , iPad Pro, MacBook Pro, MacBook Air
Tags: 2025 iMac Pro Guide, Apple Watch Series 9, Bloomberg, HomeKit Guide, M3, Mark Gurman, OLED iPad Pro
Buyer's Guide: AirPods Pro (Buy Now), Apple Watch (Neutral), Apple Watch Ultra (Neutral), Apple TV (Don't Buy), Vision Pro (Buy Now), iPad Air (Buy Now), iPad Pro (Neutral), MacBook Pro (Buy Now), MacBook Air (Buy Now)
Related Forums: AirPods, Apple Watch, Apple TV and Home Theater, Apple Vision Pro, iPad, MacBook Pro, MacBook Air

Top Rated Comments

MakeAppleAwesomeAgain Avatar
MakeAppleAwesomeAgain
36 months ago
I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer.
Score: 38 Votes (Like | Disagree)
L
Lwii2boo
36 months ago
I don't want to be toxic but can someone explain to me why people give any sort of relevance to what Gurman said. He said just omega obvious/consensual things all the time.
I get this guy has a good network but what he said is just pointless
Score: 30 Votes (Like | Disagree)
S
SW3029
36 months ago

A new generation of Apple's Vision Pro headset is unlikely to arrive until 2025, he added.

I mean, no ****. The first one won't even be out until 2024.
Score: 25 Votes (Like | Disagree)
Chet-NYC Avatar
Chet-NYC
36 months ago

I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer
Think of the cost in terms of how much you spend on an equivalent Windows PC in the same amount of time that the Mac set up will last. When I got my first iMac in 2012, I was a bit shell shocked that I was spending over $3000 on a computer...but it lasted seven years. I never had a PC that would make it past 2½ years before needing to be replaced..and they cost around $2000-2300 each. In the long run, the iMac was cheaper.
Score: 17 Votes (Like | Disagree)
K
KooL BeAnZ
36 months ago
iPads with OLED long overdue, definitely can’t wait for those !
Score: 17 Votes (Like | Disagree)
R
Ray2
36 months ago
I’m waiting for bug free systems and application software from Apple.
Score: 16 Votes (Like | Disagree)
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