Apple Will Reportedly Be More Cautious About Announcing New Features Well in Advance
Apple plans to mostly stop announcing new features more than a few months before they are ready to launch, according to Bloomberg's Mark Gurman and Drake Bennett. The pair of reporters revealed this noteworthy tidbit towards the bottom of a lengthy report about Apple's artificial intelligence shortcomings today.
This alleged change in strategy comes after Apple was forced to delay its more personalized version of Siri, which will be powered by Apple Intelligence. Apple first previewed the promised Siri upgrades during its WWDC 2024 keynote, and at the time it said the features would be available within the following year.
Apple also missed its promised 2024 timeframe for launching next-generation CarPlay, which it first announced all the way back at WWDC 2022. The company finally announced the launch of CarPlay Ultra last week, with the software system rolling out in high-end Aston Martin vehicles in the U.S. and Canada this month.
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New images of an alleged iPhone 18 Pro prototype and screen protectors have emerged from multiple sources, adding weight to earlier reports that Apple plans to significantly shrink the Dynamic Island later this year.
An X user called @earlyappleleaks recently shared an image purportedly showing a prototype iPhone 18 Pro with a noticeably smaller Dynamic Island. In the picture, the flashlight ...
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There's a good chance you have at least one AI chatbot app on your iPhone, be it ChatGPT, Gemini, Claude, or Perplexity. Soon though you'll have to make room for another one – only this time it will appear all on its own with Apple's next major software update.
That's right, Siri is set to become a chatbot app.
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Apple is planning more Mac refreshes for the rest of the year, Bloomberg's Mark Gurman writes.
In the latest edition of his "Power On" newsletter, Gurman said that, following the introduction of the M5 MacBook Air, M5 Pro and M5 Max MacBook Pro, and MacBook Pro, Apple is preparing for further Mac refreshes to complete the 2026 lineup.
These include an upgraded Mac Studio, which Gurman...
Apple's upcoming 2026 iMac will be available in a refreshed selection of colors, Bloomberg's Mark Gurman reports.
In today's "Power On" newsletter, Gurman said that the next iMac will feature a new selection of colors. This could be the first true refresh of the device's color options in five years.
The iMac redesign introduced in 2021 uses a distinctive two-tone color design, where the...
