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Steve Jobs Talks Pixar in 'Never-Before-Seen' Interview as 'Toy Story' Turns 30

Just ahead of the 30th anniversary of Toy Story, The Steve Jobs Archive has shared a "never-before-seen" video of Steve Jobs discussing Pixar.

Steve Jobs Toy Story
The interview is from November 22, 1996 — exactly one year after Toy Story debuted in theaters, as the world's first entirely computer-animated feature-length film. In the video, Jobs reflects on Pixar's early success, business model, and more.

For those unaware, Pixar was born after Jobs purchased the computer graphics division of Lucasfilm, and spun it into an independent company. He remained Pixar's majority shareholder until the company was sold to Disney in 2006.


Fun fact: Jobs appears in Toy Story's opening credits.

The Steve Jobs Archive was launched by Steve Jobs' friends and family in 2022. The website features a collection of quotes, photos, videos, and emails from Jobs, and offers fellowships to young creators looking to follow in his footsteps.

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Top Rated Comments

Joe Rossignol Avatar
8 months ago
In spite of his flaws, Jobs was truly a genius. I don't think I've ever heard someone make as much sense as he does whenever I listen to him speak.
Score: 14 Votes (Like | Disagree)
8 months ago
Wonderful video.
Jobs at his best, you forget how good he was.
Score: 14 Votes (Like | Disagree)
Mazda 3s Avatar
8 months ago
"I think that people are going to be watching Toy Story in 60 years, not because of computer graphics, but because of the story, about friendship. That's something really amazing to me."

Abso-freaking-lutely. Hit the nail on the head. Thirty years later, I still watch Toy Story. The graphics look a little dated today, but the story is indeed what holds up.

On the flip side, the graphics for Toy Story 4 looked phenomenal, but the story didn't hold my interest.
Score: 13 Votes (Like | Disagree)
maxoakland Avatar
8 months ago
3D animation is cool but it really sucks that it’s basically replaced 2D animation entirely, especially in movies. Nothing is worse than seeing a great technology dumped for another technology that isn’t better, just different

There really should be no reason we can’t have plenty of both
Score: 10 Votes (Like | Disagree)
TomaxXamot Avatar
8 months ago
I love watching old interviews with him. He takes the time to consider the question and what his response is and the result is always so eloquent, articulate and well informed.
Score: 7 Votes (Like | Disagree)
golfstud Avatar
8 months ago
Why Jobs is the "gold standard" of "tech bros" and using that modern phrase may be an insult to him. How humans use tech and how they create artistic value was always at the heart of his soul. Dylan, Beatles, music, and then animation. He got it on a deep level. Miss him.

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Score: 6 Votes (Like | Disagree)