The special new color that Apple is considering for the iPhone 18 Pro and iPhone 18 Pro Max this year is red, according to Bloomberg's Mark Gurman.
Specifically, he said that Apple is testing a "deep red" finish for the two devices.
If this rumor materializes, it would be the first time that the Pro and Pro Max models ever come in red, and the iPhone 18 Pro models would be the first iPhone models to be available in red since the iPhone 14 and iPhone 14 Plus in (PRODUCT)RED. However, it sounds like it would be more of a burgundy finish than a bright red.
While it was previously rumored that Apple was also considering purple and brown finishes for the iPhone 18 Pro models, Gurman said he believes that those color options are "just variants of the same red idea — given that the tones are fairly similar." In other words, it sounds like those two color options will not actually be offered.
As for the foldable iPhone, Gurman said Apple plans to "stay away from fun colors" and stick to more traditional space gray/black and silver/white finishes.
Apple is expected to unveil the iPhone 18 Pro and foldable iPhone models in September.
Apple's WWDC 2026 graphic provides "a glimpse of the revamped Siri interface coming in iOS 27," according to Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman said iOS 27 will include a new Siri interface in the Dynamic Island. When you trigger Siri, he said the Dynamic Island will show a "Search or Ask" prompt, and this will apparently be accompanied by a "glowing cursor"...
Apple is planning to add "Undo" and "Redo" options to the iPhone's Home Screen customization menu on iOS 27, according to Bloomberg's Mark Gurman.
These two options will make it easier to reverse or redo your Home Screen changes.
"Right now, when you long-press on the home screen, you get a bubble in the top left corner with four options: Add Widget, Customize, Edit Wallpaper and Edit...
The global memory chip shortage may result in the next MacBook Pro and Mac Studio models launching later than expected, according to the latest rumor.
Bloomberg's Mark Gurman has repeatedly stated that 14-inch and 16-inch MacBook Pro models with a touch screen are slated to launch in late 2026 to early 2027. In his Power On newsletter today, though, he said to be prepared for the laptops to...
I would genuinely like to hear a single use case or relative advantage of a foldable phone over the existing form factor.
It's literally the ability to turn it into a bigger screen while also not taking up that much more space in your pocket. That said, I'm not interested myself. The tradeoff's of having a screen that is plastic again so it can bend, and the additional failure points of a hinge are just a hard pass for me. I don't think the tradeoffs are worth it. I'd rather just grab my iPad or laptop if I want a bigger screen.
