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Mitchel Broussard

Photo of Mitchel Broussard
Mitchel is the Deals Editor at MacRumors and has been writing for the site since 2014. Starting as a contributing writer, and then editor, he now oversees the day-to-day deals coverage for MR, which includes writing dedicated articles, updating deals guides and roundups, managing affiliate partnerships, and more.

Mitchel Broussard's Articles

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Thousands Respond to Casting Call for Extras in Steve Jobs Film

Tuesday February 3, 2015 9:24 am PST by
With filming on the upcoming Steve Jobs film underway in the company's hometown of Cupertino, California, thousands of people responded to a casting call over the weekend, hoping to be included as extras in scenes being filmed at the Flint Center where Jobs unveiled the original Macintosh in 1984. As reported by CNET's Shara Tibken, well over 2,000 people showed up in 80s-inspired attire to be ...
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HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'

Tuesday February 3, 2015 7:03 am PST by
HTC last week published a video to its YouTube channel, HTCAmerica, which satirizes HTC's biggest competitors - namely Apple and Samsung - with a song sung by rapper Greg Carr, known as "Doc G." The video, fully titled "Doc G's HTC Anthem "Hold the Crown" w/ David Bruce," centers around the rapper interacting with various people dressed up as smartphones from the various companies. Carr, known ...
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Pebble Unfazed by Apple Watch, Plans New Hardware and Software in 2015

Monday February 2, 2015 8:03 am PST by
While much of the wearables focus remains on the upcoming Apple Watch launch, Pebble continues to push forward with its own smartwatch platform that began as a record-setting Kickstarter project and has blossomed into a successful company. Pebble CEO Eric Migicovsky recently discussed the company's extensive plans for new hardware in the upcoming year, along with a few details of Pebble's...
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Apple Planning to Raise Reported $5 Billion in Bond Sale [Updated]

Monday February 2, 2015 7:06 am PST by
Apple today filed a prospectus with the Securities and Exchange Commission, hoping to sell $5 billion worth of new debt according to reports. Managed by Goldman Sachs and Deutsche Bank, the offer's monetary specifics haven't yet been revealed by Apple, but the company says the money will be used to cover "general corporate purposes, including repurchases of our common stock and payment of...
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'Vine Kids' for iOS Launches With Streamlined Interface and Focus on Kid-Friendly Content

Friday January 30, 2015 10:26 am PST by
Six-second video sharing service Vine today announced Vine Kids, an app that skews towards a younger generation and is meant to act as a hub for kid-friendly content that may be harder to discover on the original app. In the announcement, Carolyn Penner, Head of Communications and Marketing at Vine, states the idea for the app came from a colleague's daughter and her infatuation with the...
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Apple Shares Reach New High Point Following Record-Breaking Quarter

Friday January 30, 2015 8:01 am PST by
After opening Friday morning, shares of Apple stock briefly grazed the $120 per share mark, setting a new record high for the company in the market (via AppleInsider). AAPL is currently trading around the $119 mark as of writing, giving the iPhone maker a nearly $700 billion market cap. Apple announced its earnings for the first fiscal quarter of 2015 on Tuesday, reporting $74.6 billion...
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New Photos of Chongqing Apple Store Set to Open Tomorrow

Friday January 30, 2015 6:41 am PST by
Preparing to open its doors around 10 AM local time in Jiefangbei Square in Chongqing, China tomorrow, Apple has allowed a few members of the Chinese press inside the new store before the grand opening (via MacX). Bearing a strong resemblance to the Pudong store in Shangai and the Fifth Avenue store in New York, the majority of the new Chongqing location resides under street level, with a...
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Increased Switcher Rate From Android to iPhone Appears Focused Outside the U.S.

Thursday January 29, 2015 6:27 am PST by
Following Apple's earnings call on Tuesday in which Tim Cook stated the company "saw more new customers to iPhone than we've ever seen before," research firm Consumer Intelligence Research Partners (CIRP) today released (via Fortune) a report delving into the specifics of the Android-to-Apple switching statistics revealed by Apple. Expectedly, the report - which surveyed 500 Apple device...
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YouTube Begins Using HTML5 Instead of Flash for Default Video Playback

Wednesday January 28, 2015 7:19 am PST by
YouTube yesterday announced it has begun using HTML5 video by default for all playback on its website, marking a substantial step in its gradual move away from Flash. The company states the new default will work in most popular web browsers including Safari. Richard Leider, Engineering Manager for YouTube, reiterated on the adaptability of HTML5 over Flash and the use of the former's...
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'Alfred Remote' Turns iOS Devices Into Remote Controls for Macs

Tuesday January 27, 2015 8:52 am PST by
Running with Crayons today announced Alfred Remote, an iOS app that turns an iPhone or iPad into a remote control for various tasks on a user's Mac, from controlling a screensaver to launching apps (via The Verge). Designed with parity of the Alfred app on the Mac App Store in mind, Alfred for iOS also allows users to expand into systemwide interactions with their desktop computers. Users with ...
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Lockitron Introduces New $99 App-Enabled Smart Deadbolt Lock 'Bolt'

Tuesday January 27, 2015 8:08 am PST by
Lockitron today announced a new product in its lineup of smart keyless home locking system devices, the $99 Bolt. Lockitron previously entered the market a few years back with the somewhat rocky launch of an earlier smartphone-enabled deadbolt lock, and the company is now shifting gears to focus on Bolt. The basics of the device allow users with the free-to-download app to unlock and lock...
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Twitter Updating iOS App With Group Messaging and New Video Features

Tuesday January 27, 2015 6:49 am PST by
Following a soft update that added a recap feature for top tweets last week, Twitter today announced a substantial feature update to its iOS and Android mobile apps that includes two new additions to the service: group messaging and "a new mobile video experience." Similar to the Direct Message feature, Group Messages will allow multiple users to converse privately amongst one another in a...
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Foxconn to Cut Workforce as Apple Expected to Announce Record-Breaking iPhone Sales [Updated]

Tuesday January 27, 2015 6:35 am PST by
Foxconn Technology Group, Apple's main assembly partner for iPhones, today announced (via Reuters) major plans to reduce its workforce due to "declining revenue growth and rising wages in China." The announcement comes mere hours before Apple's financial earnings announcement for the first fiscal quarter of 2015, in which the company is expected to announce record iPhone sales. The company...
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Point-of-Sale Suppliers See Massive Increase in Retailer Interest Following Apple Pay Launch

Monday January 26, 2015 9:26 am PST by
A new report by The Wall Street Journal looks at the early performance of Apple's new electronic payments service, Apple Pay, finding strong signs of momentum behind the service. One of the key signs of interest in mobile payments comes from point-of-sales system suppliers seeing drastic increases in retailer interest following the launch of Apple Pay last October. Harbortouch has offered...
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Rumored 'iPad Pro' and Companion Stylus Imagined in New Renderings

Monday January 26, 2015 7:51 am PST by
Following an influx of rumors surrounding the "iPad Pro" and a possible stylus accessory launching around the same time, well-known 3D modeler and designer Martin Hajek has created a series of concept renderings for each device on his blog. Hajek's models include several details rumored for the iPad Pro, which has been claimed to carry a 12.2 - 12.9 inch display and fall in line with the...
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Apple's AuthenTec Acquisition Left Nexus 6 Without a Fingerprint Sensor

Monday January 26, 2015 7:14 am PST by
The dimple on the back of Motorola's Nexus 6 would have featured a Touch ID-like fingerprint sensor if Apple had not acquired sensor firm AuthenTec in 2012, according to former Motorola Mobility CEO Dennis Woodside. In an interview with The Telegraph, Woodside states the company had plans to include the finger-sensing feature in the Nexus 6, which was launched late last year, but due to...
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Apple Likely Sold More iPhones in China Than in the U.S. Last Quarter

Monday January 26, 2015 5:53 am PST by
A day before the company is set to announce earnings for its first fiscal quarter of 2015, Financial Times highlights a recent report suggesting Apple may report it sold more iPhones in China than in the U.S. for the first time ever. According to analysts from financial firm UBS, China accounted for 36 percent of iPhone shipments in the most recent quarter, compared to 24 percent for the U.S....
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Apple's OS X 10.10.2 to Fix Security Vulnerabilities Exposed by Google's Project Zero

Friday January 23, 2015 8:56 am PST by
Google's security team, Project Zero, this week disclosed to the public several security vulnerabilities in OS X, some three months after the issue were shared with Apple (via Ars Technica). While Apple has not commented officially on the issues, it appears one has already been patched and iMore reports the remaining two are fixed in OS X 10.10.2, which is currently in developer testing. Proj...
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Apple's iTunes Radio, Beats, and Others Hit With Unpaid Royalty Suits Over Pre-1972 Music

Friday January 23, 2015 7:24 am PST by
Following a lengthy lawsuit that pitted Sirius XM Radio against members of classic rock band The Turtles in a fight over royalties for music recordings made before 1972, new class action lawsuits have been filed against Apple, Sony, Google, and Rdio over their streaming music services (via The Recorder). As noted by Law360, Beats Music has also been hit with a suit. According to the suits,...
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Tetris-Like Puzzle Game 'Shades' Named Apple's Free App of the Week

Friday January 23, 2015 6:09 am PST by
The "super simple, surprisingly challenging" puzzle game Shades, by developer UOVO, has been named by Apple as this week's App of the Week. Launched last year, and also featured in the App Store's "Best New Games" section, the game usually costs $1.99 to download. The game takes inspiration from Tetris, with falling blocks of varying color hues - instead of shapes - needing to be slotted into...