Apple Introduces iAds Mobile Advertising Platform
Image courtesy of Gizmodo.comAnother major feature that Apple introduced with iPhone 4 was the introduction of their new "iAd" mobile ad service. Apple promises more interactive in-app ads for advertisers and to be deployed by developers in their (presumably free) apps. The ads will be created in HTML5 and allow for interactive media and games without leaving the application themselves.
Apple will be selling and hosting ads and giving developers 60% of the revenue. Jobs admitted they were still learning and referenced Google's acquisition of AdMob:
"We do not have any plans to become a worldwide ad agency. We tried to buy a company called AdMob, and Google came in and snatched them from us. We bought Quattro instead. They're teaching us and we're learning as fast as we can."
During the Q&A, Jobs stated that developers were free to use other ad networks if desired.
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When the iPhone Duo launched, we shared a list of some of the fun apps developers created for the new form factor. Two weeks out, developers are continuing to come up with fresh ideas, so we thought we'd share some of our favorites.
Games
Marbles Unhinged ($2.99) - Marbles Unhinged is a marble maze designed for the Duo. When you fold it, the floor turns into a ramp. If you stand the top...
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models.
The following new products will be available from today:
iPad mini with OLED display and A20 Pro chip
iMac with M6 chip
14-inch MacBook Pro with M6 chip
14-inch MacBook Pro with OLED touchscreen
16-inch MacBook Pro with OLED...
Apple plans to merge the iPhone's Action button with the Camera Control starting next year, according to the leaker known as "Instant Digital."
In a new post on Weibo, the leaker claimed that a single press of the combined button would open the camera, while a long press would trigger the function assigned to the Action button. They explicitly clarified that the dedicated Action button would ...
