Apple to Extend iTunes Song Previews to 90 Seconds in U.S.
According to
Symphonic Distribution, Apple has
informed music labels that it is preparing to extend the length of iTunes Store song previews in the United States to 90 seconds for songs that are at least 2 minutes and 30 seconds long. Shorter songs will continue to offer the current 30-second samples.
We are pleased to let you know that we are preparing to increase the length of music previews from 30 seconds to 90 seconds on the iTunes Store in the United States. We believe that giving potential customers more time to listen to your music will lead to more purchases.
Apple's email notes that by continuing to offer their music on the iTunes Store, labels are indicating their acceptance of the new terms. Consequently, any labels who do not wish to agree with the terms must withdraw their music from the iTunes Store.
CNET had reported just two days before Apple's music-focused media event on September 1st that such a change was coming, but it failed to materialize at the event. In a follow-up article, CNET later discovered that the change had been held up by licensing issues, which appear to have now been resolved.
Popular Stories
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking!
Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
Update — 10 a.m. Pacific Time: Apple has released iOS 27.
During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14.
iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update.
Below, we have highlighted eight new features and...
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries.
In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....
