Steve Jobs on iOS Location Issue: 'We Don't Track Anyone' - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Steve Jobs on iOS Location Issue: 'We Don't Track Anyone'

122037 core location map

There has obviously been a lot of discussion about last week's disclosure that iOS devices are maintaining an easily-accessible database tracking the movements of users dating back to the introduction of iOS 4 a year ago. The issue has garnered the attention of U.S. elected officials and has played fairly heavily in the mainstream press.

One MacRumors reader emailed Apple CEO Steve Jobs asking for clarification on the issue while hinting about a switch to Android if adequate explanations are not forthcoming. Jobs reportedly responded, turning the tables by claiming both that Apple does not track users and that Android does while referring to the information about iOS shared in the media as "false".

Q: Steve,

Could you please explain the necessity of the passive location-tracking tool embedded in my iPhone? It's kind of unnerving knowing that my exact location is being recorded at all times. Maybe you could shed some light on this for me before I switch to a Droid. They don't track me.

A: Oh yes they do. We don't track anyone. The info circulating around is false.

Sent from my iPhone

As is Jobs' usual style, his brief comments provide little detail or information to support his claims, and his vagueness leaves things rather open to interpretation.

Android has been shown to also gather location information, but the database is limited to a much smaller list of entries and is regularly wiped by the system. Jobs' email seems to explicitly claim, however, that Google's location information is used to track users while Apple's is not.

Apple responded to some questions about location tracking and privacy last July, noting that users have the ability to turn off location services entirely and that all location features require explicit authorization from the user. The Wall Street Journal has found, however, that this newly-publicized database is constructed even when location services are turned off entirely.

The Journal tested the collection of data on an iPhone 4 that had been restored to factory settings and was running the latest version of Apple's iOS operating system.

The Journal disabled location services (which are on by default) and immediately recorded the data that had initially been gathered by the phone. The Journal then carried the phone to new locations and observed the data. Over the span of several hours as the phone was moved, it continued to collect location data from new places.

As many observers have noted, the iOS location database does not record exact GPS data, instead seeking to pinpoint the locations of Wi-Fi access points and cell towers that the device comes within range of, although the database does offer a clear general track of a user's movements.

In the meantime, government agencies in a number of countries have launched investigations into the situation, seeking explanations from Apple and details on how users can protect their privacy.

Related Roundup: iPad
Buyer's Guide: iPad (Don't Buy)
Related Forums: iPad, iPhone

Popular Stories

iPad Pro 2024 vs Air 2024 Feature

Three New iPads Rumored to Launch in First Half of 2027

Sunday November 1, 2026 7:27 am PST by
After announcing a new iPad mini with an OLED display earlier this month, Apple plans to release new iPad Air, iPad Pro, and entry-level iPad models in the first half of 2027, according to the latest word from Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said the next iPad Air will also feature an OLED display, while he expects the next iPad Pro to be equipped with a...
iPad mini 7 Review Thumb 1 sans text

Apple Raises iPad and Mac Trade-In Values

Monday October 26, 2026 8:17 am PDT by
Apple today updated its U.S. trade-in estimates, raising maximum values across the iPad lineup and for most Macs following today's announcement of the new iPad mini. Every iPad category has gained value, although the increases are relatively modest. The iPad mini and standard iPad both rise by $20, while the iPad Air gains $15 and the iPad Pro increases by $10. The revised maximum estimates...
iOS 28 AI

Apple Taking New Approach to Developing iOS 28 and macOS 28

Sunday November 8, 2026 7:42 am PST by
Apple has made a change to its development process for iOS 28, macOS 28, and corresponding software updates, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he said Apple separates development of each year's new operating systems into three major stages. Typically, he said each stage consists of four weeks of coding followed by a four-week "convergence" period where...

Top Rated Comments

Fuchal Avatar
203 months ago
So Steve is saying there is no database of locations? Thats just an outright lie.
No, he's saying Apple does not track your location. There has been no evidence that any of the location information leaves your phone/computer. Whether that file should exist or not is another debate.
Score: 26 Votes (Like | Disagree)
203 months ago
So Steve is saying there is no database of locations? Thats just an outright lie.

there's a big difference between the device knowing where it is/has been and that information actually being uploaded to "the mothership".
Score: 25 Votes (Like | Disagree)
203 months ago
I don't get the big deal about it. If you want to be anonymous, get off fb, twitter, macrumors, etc. Then cancel all Internet plans you have and your cellular plan. Then no one will ever know where you are unless you tell them.
Score: 18 Votes (Like | Disagree)
203 months ago
So Steve is saying there is no database of locations? Thats just an outright lie.
No. Re-read the three sentences he typed. He said that Apple is not tracking anyone. That infers that the database of locations is not being used to track a users location.
Score: 16 Votes (Like | Disagree)
203 months ago
Let's say you write down everywhere you go in a notebook I gave you, which you keep in a desk at your house. Does that mean I'm tracking you? That's essentially what's happening here. It's just a better story to call it "tracking" and "spying."
Also, switching to a mobile OS made by an advertising company for privacy reasons is just absurd.
Score: 15 Votes (Like | Disagree)
203 months ago
"We don't track anyone."

Sent from your backyard.
Score: 12 Votes (Like | Disagree)
Latest Stories
Here's What Apple Fixed in iOS 27.2.1 and macOS 27.2.1
Here's What Apple Fixed in iOS 27.2.1 and macOS 27.2.1
2 hours ago
Webex Gets iPhone Duo Support
Webex Gets iPhone Duo Support
2 hours ago
Meta's Muse AI Agent Comes to Apple Watch
Meta's Muse AI Agent Comes to Apple Watch
3 hours ago
Anker Launches Eufy Security Cam With Auto-Tracking Light
Anker Launches Eufy Security Cam With Auto-Tracking Light
3 hours ago
macOS 27.2.1 Fixes eMudhra Certificate Flaw in Command-Line Tools
macOS 27.2.1 Fixes eMudhra Certificate Flaw in Command-Line Tools
4 hours ago
Anthropic Launches Claude Fable 5.2 and Mythos 5.2
Anthropic Launches Claude Fable 5.2 and Mythos 5.2
5 hours ago
Apple Releases macOS Golden Gate 27.2.1
Apple Releases macOS Golden Gate 27.2.1
7 hours ago
Apple Releases iOS 27.2.1 With Bug Fixes
Apple Releases iOS 27.2.1 With Bug Fixes
7 hours ago
Apple Releases watchOS 27.2.1 and visionOS 27.2.1 With Security Fixes
Apple Releases watchOS 27.2.1 and visionOS 27.2.1 With Security Fixes
7 hours ago
Apple Watch Ultra 4 Gets $99 Amazon Discounts, Starting at $699.99
Apple Watch Ultra 4 Gets $99 Amazon Discounts, Starting at $699.99
7 hours ago
Apple Pay Ad Features Martial Arts Convenience Store Food Fight
Apple Pay Ad Features Martial Arts Convenience Store Food Fight
7 hours ago
Apple Continues to Say Some AI Features Will Have Fees for Extra Usage
Apple Continues to Say Some AI Features Will Have Fees for Extra Usage
7 hours ago
Apple Announces Türkiye Expansion Plans as Tim Cook Visits
Apple Announces Türkiye Expansion Plans as Tim Cook Visits
8 hours ago
Singapore Saved Apple $2.7 Billion in Taxes This Year
Singapore Saved Apple $2.7 Billion in Taxes This Year
8 hours ago
Apple Music's 2026 Artist of the Year is Olivia Dean
Apple Music's 2026 Artist of the Year is Olivia Dean
9 hours ago
This Could Be Your Last Chance to Pre-Order the HomeView at a Discount
This Could Be Your Last Chance to Pre-Order the HomeView at a Discount
9 hours ago
Some HomePod Mini 2 Buyers Returning Units Over Mac Speaker Issues
Some HomePod Mini 2 Buyers Returning Units Over Mac Speaker Issues
9 hours ago
MacBook Pro With PROLED XDR Display: Details You Might Have Missed
MacBook Pro With PROLED XDR Display: Details You Might Have Missed
9 hours ago
Satechi Offers MacRumors Readers 30% Off Select Accessories in Early Black Friday Sale
Satechi Offers MacRumors Readers 30% Off Select Accessories in Early Black Friday Sale
10 hours ago
Leaker Envisions a Shorter iPhone With a New iOS Layout
Leaker Envisions a Shorter iPhone With a New iOS Layout
10 hours ago
Apple to Give You More Control Over When Your Mac Passwords Lock
Apple to Give You More Control Over When Your Mac Passwords Lock
11 hours ago
Siri Is Getting a Better Memory
Siri Is Getting a Better Memory
12 hours ago
iPhone 18e Could Feature Bigger Display and Battery
iPhone 18e Could Feature Bigger Display and Battery
12 hours ago
Apple's Siri Boss May Leave - Here's Who Could Take Over
Apple's Siri Boss May Leave - Here's Who Could Take Over
12 hours ago
Apple Launching Two More New Products This Friday
Apple Launching Two More New Products This Friday
13 hours ago
Apple Store Subscription Sign-Up Controversy Exposed
Apple Store Subscription Sign-Up Controversy Exposed
21 hours ago
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
1 day ago
Apple Taking New Approach to Developing iOS 28 and macOS 28
Apple Taking New Approach to Developing iOS 28 and macOS 28
1 day ago
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
2 days ago
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
2 days ago