Jobs to Remain Closely Involved in Apple's Product Strategy - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Jobs to Remain Closely Involved in Apple's Product Strategy

by

steve2
In the wake of the news that Steve Jobs has resigned as Apple CEO, the Wall Street Journal spoke with their sources who said that Jobs has remained actively involved, and that is not expected to change.

People familiar with the situation have said that Mr. Jobs continues to be active at Apple and is closely involved in the company's product strategy. Apple watchers don't expect that to change even after Mr. Cook takes over.

Tim Cook has been made Apple CEO at the recommendation of Jobs.

Update: AllThingsD also reports a similar sentiment:

Extremely well-informed sources at Apple say he intends to remain involved in developing major future products and strategy and intends to be an active chairman of the board, even while new CEO Tim Cook runs the company day to day.

Top Rated Comments

195 months ago
Well, Tim Cook has been temporary CEO ever since Jobs announced his medical leave... so he is probably now taking over completely. It was probably only a matter of time before SJ handed him the CEO position.

Either way... I am in shock. I really had hoped to see SJ on the stage announcing the iPhone 5 among other things at the Sept conference... This is just... wow. :(
Score: 6 Votes (Like | Disagree)
195 months ago
This can only be good news that he will still be involved, and also implies that his health hasn't deteriorated from first thought.
Score: 4 Votes (Like | Disagree)
Warbrain Avatar
195 months ago
Ivy is Apple personified. He should have been the new CEO.

AND PLEASE CLONE STEVE!
Being CEO requires the person to be a manager of so many different parts. Ive wants to design, not run a company.
Score: 3 Votes (Like | Disagree)
Warbrain Avatar
195 months ago
In other words, nothing has changed compared to the last 8 months.

It's like everyone is at a funeral. This should be a celebration of his success as CEO.
Score: 3 Votes (Like | Disagree)
matthew12 Avatar
195 months ago
no death soon!

Probably similar to his role now. I have a feeling Jobs will always have a strong influence and be a part of product innovation until he dies.

You are correct in saying that Steve Jobs is still in his same role. But hopefully he will not die for a long time!
Score: 2 Votes (Like | Disagree)
chrmjenkins Avatar
195 months ago
It's obvious they've been grooming Tim Cook for this role. His role as temporary CEO over the past several months shows that Apple's performance will hold strong. They announce this right before the iphone 5 launch so that the positive press will drown out lingering speculations and show Apple is still on top form.

Shareholders demanded a succession plan. This is it. Tim Cook is CEO and Jobs can stay chairman until the day he dies if he pleases and it won't cause panic as a capable man is still at the helm.
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Friday July 17, 2026 10:39 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
iPhone 18 Pro and Pro Max Feature

'Apple Upgrade' Program Reportedly Launching Next Week

Tuesday July 21, 2026 8:30 am PDT by
Apple and Klarna are partnering on a new "Apple Upgrade" program set to launch in the U.S. on Tuesday, July 28, according to Bloomberg's Mark Gurman. The program will allow you to finance most iPhone, iPad, Mac, and Apple Watch models, with a 24-month term for iPhones and Apple Watches and a 36-month term for iPads and Macs. Customers will be able to pay off the device early during the term, ...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Tuesday July 21, 2026 6:22 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...