Apple Posts New iPad 2 TV Ad: Love - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Posts New iPad 2 TV Ad: Love

by


Apple has posted a new iPad 2 TV ad on their YouTube page. The new ad is titled "Love":

For some it's a lifelong passion, for others, it's something discovered yesterday. We all have things that speak to us. They drive us to get up early and stay up late. Getting lost in the things we love has never felt quite like this.

As always, Apple appeals to iPad usage and emotional response over technical specifications.

Top Rated Comments

191 months ago
I think it's ridiculous that smartphone & tablet commercials just list off the specs. The average consumer isn't going to know or care about those things, they want to know what the product can do and how well it does those things, which is what this commercial does. Apple's advertising is one of the reasons they're so successful- ads like this that create an emotional connection to the customer. Something like 'The new Samsung Galaxy S2, with it's dual core processor and 8MP camera...' might sound impressive to someone, but in reality they have little idea what those things mean.
Score: 19 Votes (Like | Disagree)
kjs862 Avatar
191 months ago
Very nice commercial. Apple isn't really about computers, iPhones, or iPads, but it's about enabling people to achieve what they love in their heart so they can change the world for the better.
Score: 7 Votes (Like | Disagree)
191 months ago
Love the little dinosaur tent!
Score: 6 Votes (Like | Disagree)
mrgraff Avatar
191 months ago
Nice commercial and all, but will my wife love the new dual core Tegra 2 chipset?
Score: 3 Votes (Like | Disagree)
Broph Avatar
191 months ago
Very nice commercial. Apple isn't really about computers, iPhones, or iPads, but it's about enabling people to achieve what they love in their heart so they can change the world for the better.

I think you're looking too much in to it.
Score: 3 Votes (Like | Disagree)
*LTD* Avatar
191 months ago
Wonderfully succinct, and I love the accompanying guitar music
Indeed.

"Be brief, but make every word tell."
Score: 3 Votes (Like | Disagree)

Popular Stories

iPhone 18 Pro and Pro Max Feature

'Apple Upgrade' Program Reportedly Launching Next Week

Tuesday July 21, 2026 8:30 am PDT by
Apple and Klarna are partnering on a new "Apple Upgrade" leasing program set to launch in the U.S. on Tuesday, July 28, according to Bloomberg's Mark Gurman. The program will allow you to finance most iPhone, iPad, Mac, and Apple Watch models, with a 24-month term for iPhones and Apple Watches and a 36-month term for iPads and Macs. Customers will be able to pay off the device early during...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Friday July 17, 2026 10:39 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Tuesday July 21, 2026 6:22 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...