Phil Schiller Says New iPod Touch 'Too Thin' for Ambient Light Sensor - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Phil Schiller Says New iPod Touch 'Too Thin' for Ambient Light Sensor

by

Since the introduction of the fifth-generation iPod touch last month, a number of observers noted that the tech specs for the device no longer listed an ambient light sensor included as had been the case in previous generations, and users have indeed confirmed that the automatic brightness feature controlled by the sensor is missing in the latest model.

Apple senior vice president Phil Schiller has responded to a customer's email inquiry asking about the lack of an ALS. Raghid Harake emailed Schiller and the executive wrote back, saying that the 5th generation iPod touch lacks the sensor because the device is simply too thin:

NewImage
The teardown of the new iPod Touch shows just how cramped the interior of the device is, and the ALS is one of the components that Apple's engineers were forced to leave out to make everything fit.

Top Rated Comments

Aluminum213 Avatar
184 months ago
Classic example of making something thinner for no logical reason

iPhone 5 is thinner then the 4 but if they retained the thickness they could have dramatically improved battery life. I have never met or heard someone say the iPhone 4 was too thick or heavy.
Score: 42 Votes (Like | Disagree)
184 months ago
I don't understand how the thickness of the device is an excuse. Make it thicker then. At what point is dropping features so that it can be thinner going to stop.

Edit: By the way that is a flat out lie, the ambient light sensor is a surface mount component no bigger than the capacitors that are already in there.
Score: 36 Votes (Like | Disagree)
184 months ago
No big loss IMO, the light sensor drives me crazy.
Score: 21 Votes (Like | Disagree)
MasterHowl Avatar
184 months ago
I hate it how these days, the high profile Apple employees try to persuade you how good things are (I'm mainly talking about Schiller, Forstall and Cook here).

"It is a remarkable device!"

"Maps are SO beautiful"

"It's just gorgeous"

"We absolutely love this at Apple, absolutely LOVE it"

It just looks desperate?

Steve would have just gone "here it is, it's so cool", end of. Then of course, we would have opened our lovely new Apple gadgets and thought "yeah, this is pretty cool!".

But now it seems that the recent decline in quality of some Apple products (Maps, lack of light sensor on new Touches, no groundbreaking new features in iOS 6 that work properly) has resulted in the top dogs getting desperate, and trying to persuade us that Apple products are really cool rather than just showing us how cool they are. I just think it comes across desperate, and isn't smooth like Steve was.

Just my thoughts...
Score: 18 Votes (Like | Disagree)
pgiguere1 Avatar
184 months ago
I wonder if one day they'll remove the 3.5" audio jack to make iDevices thinner.

No problem, just use our AirPods™ Bluetooth headphones!
Score: 17 Votes (Like | Disagree)
Icaras Avatar
184 months ago
I hate it how these days, the high profile Apple employees try to persuade you how good things are (I'm mainly talking about Schiller, Forstall and Cook here).

"It is a remarkable device!"

"Maps are SO beautiful"

"It's just gorgeous"

"We absolutely love this at Apple, absolutely LOVE it"

It just looks desperate?

Steve would have just gone "here it is, it's so cool", end of. Then of course, we would have opened our lovely new Apple gadgets and thought "yeah, this is pretty cool!".

But now it seems that the recent decline in quality of some Apple products (Maps, lack of light sensor on new Touches, no groundbreaking new features in iOS 6 that work properly) has resulted in the top dogs getting desperate, and trying to persuade us that Apple products are really cool rather than just showing us how cool they are. I just think it comes across desperate, and isn't smooth like Steve was.

Just my thoughts...

Steve said many of those same things on stage himself.
Score: 17 Votes (Like | Disagree)

Popular Stories

duo aquarium

More Fun iPhone Duo Apps: 30 New Picks to Try

Friday November 6, 2026 3:27 pm PST by
When the iPhone Duo launched, we shared a list of some of the fun apps developers created for the new form factor. Two weeks out, developers are continuing to come up with fresh ideas, so we thought we'd share some of our favorites. Games Marbles Unhinged ($2.99) - Marbles Unhinged is a marble maze designed for the Duo. When you fold it, the floor turns into a ramp. If you stand the top...
iOS 28 AI

Apple Taking New Approach to Developing iOS 28 and macOS 28

Sunday November 8, 2026 7:42 am PST by
Apple has made a change to its development process for iOS 28, macOS 28, and corresponding software updates, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he said Apple separates development of each year's new operating systems into three major stages. Typically, he said each stage consists of four weeks of coding followed by a four-week "convergence" period where...
apple pro tell logo

Apple Launching Five New Products Today

Thursday November 5, 2026 12:59 am PST by
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from today: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...
Latest Stories
Apple Store Subscription Sign-Up Controversy Exposed
Apple Store Subscription Sign-Up Controversy Exposed
9 hours ago
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
19 hours ago
Apple Taking New Approach to Developing iOS 28 and macOS 28
Apple Taking New Approach to Developing iOS 28 and macOS 28
20 hours ago
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
2 days ago
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
2 days ago
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
2 days ago
More Fun iPhone Duo Apps: 30 New Picks to Try
More Fun iPhone Duo Apps: 30 New Picks to Try
3 days ago
Hands-On With Apple's New OLED Touchscreen MacBook Pro
Hands-On With Apple's New OLED Touchscreen MacBook Pro
3 days ago
Apple Store With All-New Design Opening Soon in Southern California
Apple Store With All-New Design Opening Soon in Southern California
3 days ago
Control the Glowing Apple Logo on Your New MacBook Pro
Control the Glowing Apple Logo on Your New MacBook Pro
3 days ago
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
3 days ago
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
3 days ago
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
3 days ago
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
3 days ago
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
3 days ago
Apple Releasing Yet Another Two New Products Next Week
Apple Releasing Yet Another Two New Products Next Week
3 days ago
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
3 days ago
Apple Rumored to Drop the iPhone's Action Button Next Year
Apple Rumored to Drop the iPhone's Action Button Next Year
3 days ago
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
3 days ago
Apple Music Classical Updated With New Icon and Refreshed Design
Apple Music Classical Updated With New Icon and Refreshed Design
3 days ago
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
3 days ago
Apple Surveys iPhone Duo Buyers About Crease and Camera
Apple Surveys iPhone Duo Buyers About Crease and Camera
4 days ago
Apple's First Touchscreen Mac is Now Arriving to Customers
Apple's First Touchscreen Mac is Now Arriving to Customers
4 days ago
Claude Gets Personal Finance Feature With Bank Account Linking
Claude Gets Personal Finance Feature With Bank Account Linking
4 days ago
Apple Arcade Adds Crossy Road Rush and NBA 2K27
Apple Arcade Adds Crossy Road Rush and NBA 2K27
4 days ago
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
4 days ago
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
4 days ago
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
4 days ago
Apple Announces a New Mac Sales Record
Apple Announces a New Mac Sales Record
4 days ago
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
4 days ago