Tim Cook's Approval Rating Slips, Loses Top Spot in CEO Rankings - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Tim Cook's Approval Rating Slips, Loses Top Spot in CEO Rankings

by

Career site Glassdoor today released the results of its annual CEO approval rating survey, showing a four percentage-point drop for Apple CEO Tim Cook that resulted in a decline from the top spot in last year's survey to 18th in this year's version. Glassdoor's results are based on over 500,000 company surveys submitted by employees over the past year that ask whether they approve of how their CEO is running the company. Based on an average of ratings over the past year, Cook dropped from a 97% approval rating in the 2012 survey to a 93% rating this year.

glassdoor_ceo_approval_2013
Facebook's Mark Zuckerberg surged to the top of this year's list, seeing a 14-point rise in his approval rating to 99%.

While Apple has continued to perform well financially since Cook's ascension to the CEO position in August 2011, the company's growth has been slowing in recent quarters and its stock price has declined by roughly 40% from its highs amid concerns over increasing competition and how well Apple will be able to tap new products and markets to drive future growth.

Top Rated Comments

M-O Avatar
173 months ago
this ranking lost all credibility by putting zuckerberg on top...
Score: 18 Votes (Like | Disagree)
Porco Avatar
173 months ago
It looks like Mark Zuckerberg has a lot of friends who like him a lot since they joined him on … whatever his company is called … ;)
Score: 14 Votes (Like | Disagree)
Rogifan Avatar
173 months ago
Oh no Cook's rating slipped to 93%. Guess that's why the stock is up $7 so far today.
Score: 10 Votes (Like | Disagree)
ThunderSkunk Avatar
173 months ago
Well, a popularity contest of the worlds richest and most conniving, awful people you'd never want to spend time with. Handy.

Perhaps they could make one for elected officials as well.
Score: 8 Votes (Like | Disagree)
spyguy10709 Avatar
173 months ago
From an investor's standpoint - he's a terrible CEO.
He's not unlocking shareholder value - which was excused under Steve Jobs because -
He's not a visionary like Steve was.
He's not a product guy.

He's a business man - and he's not a good one at that. His job is to pay back shareholders in value - either in stock price or a good dividend. Some people here hate shareholders because Steve did - and that's fine - but you have to remember that shareholders own about 60% of Apple, and they're pissed that he isn't doing anything to cause the stock to reflect Apple's real value (either by buying companies, giving money back to the shareholders, or buying shares back)
Score: 7 Votes (Like | Disagree)
jonnysods Avatar
173 months ago
This is meaningless. Just stick to making good stuff apple. Don't go backwards in arrogance.
Score: 7 Votes (Like | Disagree)

Popular Stories

macOS 27 on MacBook Pro

Apple Says macOS 27 Won't Be Compatible With These Macs

Wednesday June 3, 2026 8:29 am PDT by
During WWDC 2025, Apple revealed that macOS 26 Tahoe would be the final major macOS version for Intel-based Macs. macOS 27 will be compatible with Apple silicon Macs only, meaning that you will need a Mac with an M-series chip or a MacBook Neo with an A18 Pro chip in order to install the software update. Apple will unveil macOS 27 during its WWDC 2026 keynote this Monday, June 8, and the...
MacBook Neo on Yellow Feature

MacBook Neo is So Popular That Apple Reportedly Doubled Production

Wednesday June 3, 2026 9:24 am PDT by
On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production. Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10...
iphone 18 pro blue%402x

iPhone 18 Pro: Dark Cherry, Light Blue, and Dark Gray Chassis Leaked [Update]

Thursday June 4, 2026 5:18 am PDT by
Update: Since publication, new information has come to light suggesting the images have been AI-manipulated and are not in fact iPhone 18 Pro chassis parts. The original article follows. The color options Apple is reportedly planning for the upcoming iPhone 18 Pro and ‌iPhone 18 Pro‌ Max have appeared online today in the form of images of chassis parts of unknown authenticity....