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Blockbuster Launches On Demand App for iOS

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Despite a bankruptcy filing in 2010 and an acquisition by Dish Network in 2011, Blockbuster has maintained an online movie rental presence. Earlier this year, the company (now a subsidiary of Dish) relaunched its Blockbuster On Demand streaming movie service, available on computers, Android devices, and Samsung Smart TVs.

The relaunch did not include an iOS app, leaving mobile users without a way to access the service's movies on a portable device, but that was remedied today with the release of the Blockbuster On Demand app for the iPad and the iPhone. Using the app, subscribers can watch the full library of on demand Blockbuster titles from their iOS devices.

blockbusterondemand

-Thousands of hit movies and new releases – rent and watch instantly or save to your Watchlist and view later
-Tons of movies you love – hand-selected titles with the highest ratings from Rotten Tomatoes®
-Stream Instantly — phone, tablet, laptop, Samsung Smart TV, Roku, and more
-Amazing sound and video – stunning HD movies in full Surround Sound
-Easy shopping and viewing – prime movie watching experience
-No subscription or late fees – pay only for what you watch

Unlike Netflix, Blockbuster On Demand offers up movies on a per-purchase basis, charging between $2.99 and $4.99 for a movie rental. The Blockbuster On Demand iOS app is a free download from the App Store. [Direct Link]

Top Rated Comments

170 months ago
Blockbuster??

When does the Circuit City app come out?
Score: 5 Votes (Like | Disagree)
TimTheEnchanter Avatar
170 months ago
If it doesn't have a waiting-cue like Mailbox had, then I'm not downloading it.
I demand to wait for 3 weeks to use apps now.
Score: 4 Votes (Like | Disagree)
Tinmania Avatar
170 months ago
Yea I heard they scraped up the cash for an old Pentium 2 server to get this thing rolling.




Michael
Score: 4 Votes (Like | Disagree)
170 months ago
It would be fitting if the lineup consisted exclusively of

The Walking Dead
Dawn of the Dead
Shawn of the Dead
etc.
Score: 3 Votes (Like | Disagree)
170 months ago
The actual headline of this article should've been:

"Blockbuster still exists!….

…Decides to launch iOS app"
Score: 3 Votes (Like | Disagree)
170 months ago
I just can't do $4.99 for a rental, I don't know what it is, but it seems so high to me. Anything over $5 to just rent a viewing and I instantly get turned off. Maybe it's Redbox, or Netflix or when it's streaming knowing how little it costs them. And when I say turned off, it's seriously like, "There is no way I'm paying that, even for a movie I am dying to see"

There must be studies on this, I can't imagine I'm the only person that feels this way. I just don't understand why they are still trying to get $5 to watch a movie when for whatever reason $3 and I'd be all, awesome let's do this.
Score: 3 Votes (Like | Disagree)

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