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iPhone 5s and 5c Account for 5.5% of Active iPhones Worldwide

A little more than a month since the iPhone 5s and 5c went on sale worldwide, the two devices account for 5.5 percent of all active iPhone devices around the world according to Localytics, though the prior-generation iPhone 5 remains the most popular iPhone by far with a 40 percent share.

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Much has been written about the head-to-head battle of the iPhone 5s and 5c including our own research from last week that showed that the iPhone 5c is starting to close the gap on its higher-end sibling. Today, the iPhone 5s and 5c now represent 3.8% and 1.7% of all active iPhones globally seen by Localytics. Meanwhile, the iPhone 5 remains the most popular iPhone with a nearly 40% share.

With the iPhone 5s outselling the iPhone 5c by more than 3 to 1 over its launch weekend, the sales gap has begun narrowing between the two new iPhones, perhaps as the initial early-adopter push begins to fade.

Localytics is an mobile analytics platform that uses mobile and web apps to measure usage across 40 million iPhones.

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Top Rated Comments

166 months ago
The iPhone 5 only has about 7% more share than the 4S. How is that 'by far' the most popular?

Because when dealing with a massive quantity of people, 7% is a lot?

If this were a presidential election, that would be considered a landslide.
Score: 7 Votes (Like | Disagree)
166 months ago
Why do my "push" notifications always arrive 10 minutes late? are there settings to changed this?
Well, let's have a look at the pie graph they posted. Oh weird, it seems to only be showing statistics on iPhone ownership.

(And to answer your off-topic question: It depends. Mail allows you to change the frequency of push. For other apps, it's really dependent on the app.)
Score: 6 Votes (Like | Disagree)
166 months ago
I imagine we'll be hearing three schools of thought on this topic:

Glass Half-full: Previous iPhones are made so well, plenty of people don't see the need to replace a phone they're happy with with a slightly improved model.

Glass Half-empty: Apple isn't doing enough with the iPhone to impress people into upgrading.

Glass Completely Empty: iOS 7 sucks, the battery sucks, the colored plastic shell sucks, the space gray home button not being space gray sucks, they really need to add removable storage, batteries, Apple isn't innovative enough because the iPhone doesn't let us scroll through web pages with our eyes, etc.

In either case, the iPhone 6 will really need to be different enough to turn some heads.
Score: 6 Votes (Like | Disagree)
TheRainKing Avatar
166 months ago
The iPhone 5 only has about 7% more share than the 4S. How is that 'by far' the most popular?
Score: 5 Votes (Like | Disagree)
166 months ago
Kinda hard to believe that not many people still use the iphone 3gs anymore. I'd think it would be at least in the 5% percentile...
Score: 4 Votes (Like | Disagree)
166 months ago
I thought there'd be a bit more 3GS users in this chart but doesn't look that way. Also that's more iPhone 5c sold than I had expected.

Yeah, I agree with you on most of what you said, it does lack the "wow" factor that the iPhone 5 and 4S had.

Funny that you say the iPhone 5 and the 4S had the "wow" factor. When they were introduced there were so much complaints about then being underwhelming and how Apple was doom since the stock is down(sounds familiar, doesn't it?) as well as this is the final stroke that'll make people jump to Android. You can look at the threads

iPhone 4S: https://forums.macrumors.com/showthread.php?t=1239060
iPhone 5: https://forums.macrumors.com/showthread.php?t=1438693
Score: 2 Votes (Like | Disagree)