28-Inch '4K' Display from Dell Priced at $699, Launches January 23 - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

28-Inch '4K' Display from Dell Priced at $699, Launches January 23

Last month, Dell announced several new "4K" displays for its lineup, including a teaser for an upcoming 28-inch model to be priced at "under $1000". While the pricing range was considered a breakthrough at the time, several other display manufacturers announced their own offerings at CES this week with pricing in the $800 range.

dell_p2815q
But as highlighted by Forbes, Dell has now revealed that its display will be launching on January 23 with an even lower price of $699.

The P2815Q will have a full 3840 x 2160 4K resolution and launch globally on January 23. Dell hasn’t yet discussed things like refresh rate or range of inputs (I’m sure DisplayPort is a given), but they do promise the same “screen performance” as the new UltraSharp 32 and UltraSharp 24 Ultra HD monitors. That’s certainly encouraging since their UltraSharp line is normally a cut above when it comes to professional displays.

The monitor will even include the ability to pivot to portrait mode as well as a range of adjustable viewing heights and angles. They’ll be selling accessories too, like a stereo sound bar and monitor arm.

Plunging prices for 4K/Ultra HD displays come just as Apple has launched its new Mac Pro, with its dual graphics cards capable of supporting up to three such displays simultaneously. The latest version of Apple's Retina MacBook Pro is also capable of driving a 4K display, taking advantage of the new Thunderbolt 2 standard to handle the throughput.

Many had hoped that Apple would release its own 4K/Ultra HD display alongside the Mac Pro, but the company did not do so, instead offering Mac Pro and MacBook Pro customers the option of adding on a $3600 32-inch Sharp Ultra HD display.

Related Roundup: Studio Display
Buyer's Guide: Displays (Buy Now)
Related Forum: Mac Accessories

Popular Stories

apple pro tell logo

Apple Launching Five New Products Today

Thursday November 5, 2026 12:59 am PST by
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from today: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...
duo aquarium

More Fun iPhone Duo Apps: 30 New Picks to Try

Friday November 6, 2026 3:27 pm PST by
When the iPhone Duo launched, we shared a list of some of the fun apps developers created for the new form factor. Two weeks out, developers are continuing to come up with fresh ideas, so we thought we'd share some of our favorites. Games Marbles Unhinged ($2.99) - Marbles Unhinged is a marble maze designed for the Duo. When you fold it, the floor turns into a ramp. If you stand the top...
silver iphone 18 pro

Apple Rumored to Drop the iPhone's Action Button Next Year

Friday November 6, 2026 6:07 am PST by
Apple plans to merge the iPhone's Action button with the Camera Control starting next year, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker claimed that a single press of the combined button would open the camera, while a long press would trigger the function assigned to the Action button. They explicitly clarified that the dedicated Action button would ...

Top Rated Comments

168 months ago
Well, that's.... cheap.
Score: 33 Votes (Like | Disagree)
clayj Avatar
168 months ago
Now Apple needs to re-release a 30" ACD with 4K resolution. $999 is the magic price point.
Score: 16 Votes (Like | Disagree)
Rudy69 Avatar
168 months ago
Come on Apple, with this monitor I don't think I'll be able to wait long for an updated Cinema Display
Score: 16 Votes (Like | Disagree)
pgiguere1 Avatar
168 months ago
A lot of people are wondering whether their current Mac will support this monitor or not.

If your Mac has Thunderbolt 1/mDP: Yes, but only at 30 Hz, which is fine for videos but a little choppy for computer use or gaming. I don't recommend dropping that amount of money on a monitor you'll only use at 30 Hz, unless you plan to upgrade your Mac in the not-so-distant future.

If your Mac has Thunderbolt 2: Yes, up to 60 Hz as long as OS X "whitelists" this monitor for use with Multi-Stream Transport (MST). Anandtech found the 24" version of this monitor does not work with MST under OS X (limiting the refresh rate to 30 Hz), but it's just a matter of time before Apple updates OS X with better 4K support and an updated MST whitelist. Meanwhile, it should work fine at 60 Hz under Windows 8.1.

If you own another device with DisplayPort: Make sure it has DisplayPort 1.2 in order to use this monitor's MST feature and reach 60 Hz, otherwise you're stuck at 30 Hz. DisplayPort 1.2 could theoretically do 4K at 60Hz without MST, but the current batch of 4K monitors don't support it. DisplayPort 1.3 should allow 4K at 60 Hz without the need for MST, thus making software support less complicated than it is right now. It's expected to come out in Q2 2014.

If you own another device with HDMI: If you have HDMI 1.3 or earlier, 4K won't work at all. If you have HDMI 1.4, it'll work, but you're stuck at 30Hz. Only HDMI 2.0 will allow 60 Hz UHD 4K and this monitor doesn't appear to include it (other Dell UHD 4K monitors in the same series don't). HDMI 2.0 is technically already released and has been available for license for a while, but computer monitors are only expected to include it starting in Q2 2014.

My advice is to get this if you need a new monitor and your device(s) already support 4K at 60 Hz using MST (if you have a Thunderbolt 2 Mac for instance). If you don't really need a new monitor right now and/or won't have a device that supports 4K at 60 Hz for a little while, I suggest waiting a few months for other UHD 4K monitors to come out with DisplayPort 1.3 (or DP 1.2 w/o MST requirement) and HDMI 2.0, which will allow greater compatibility at 60 Hz.

Update: Dell has apparently confirmed to Forbes (http://www.forbes.com/sites/jasonevangelho/2014/01/07/dell-wasnt-joking-about-that-28-inch-sub-1000-4k-monitor-its-only-699/) that the monitor will only do 4K at 30 Hz, no matter the connector. You can dismiss all my previous post. Major deal breaker!
Score: 14 Votes (Like | Disagree)
Grimace Avatar
168 months ago
Looks like 3 of these will be on their way to my door!
Score: 12 Votes (Like | Disagree)
168 months ago
A trio of these costs less than the Dell 32"! OMG!
Score: 10 Votes (Like | Disagree)
Latest Stories
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
6 hours ago
Apple Taking New Approach to Developing iOS 28 and macOS 28
Apple Taking New Approach to Developing iOS 28 and macOS 28
8 hours ago
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
1 day ago
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
1 day ago
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
1 day ago
More Fun iPhone Duo Apps: 30 New Picks to Try
More Fun iPhone Duo Apps: 30 New Picks to Try
2 days ago
Hands-On With Apple's New OLED Touchscreen MacBook Pro
Hands-On With Apple's New OLED Touchscreen MacBook Pro
2 days ago
Apple Store With All-New Design Opening Soon in Southern California
Apple Store With All-New Design Opening Soon in Southern California
2 days ago
Control the Glowing Apple Logo on Your New MacBook Pro
Control the Glowing Apple Logo on Your New MacBook Pro
2 days ago
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
Apple Shares New 'Apple Card: Apply and Use in Minutes' Ad
2 days ago
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
Apple Says More Than 100,000 Apps Optimized for iPhone Duo, Here's What's Still Missing
2 days ago
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
Early Black Friday Deals Kickoff With Steep Discounts on Apple Watch Ultras and More
2 days ago
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
The MacRumors Show: iOS 27.3 Looks Like a Huge Update
2 days ago
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
Best Buy's Black Friday Event Begins With Sitewide Savings on Apple, TVs, More
2 days ago
Apple Releasing Yet Another Two New Products Next Week
Apple Releasing Yet Another Two New Products Next Week
2 days ago
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
MacBook Air Drops to Lowest Price in Months With Amazon's $250 Discount
2 days ago
Apple Rumored to Drop the iPhone's Action Button Next Year
Apple Rumored to Drop the iPhone's Action Button Next Year
2 days ago
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
Apple's Extended Return Policy Now in Effect for 2026 Holiday Season
2 days ago
Apple Music Classical Updated With New Icon and Refreshed Design
Apple Music Classical Updated With New Icon and Refreshed Design
2 days ago
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
OLED iPad Mini, M6 iMac, and New MacBook Pros Available From Today
3 days ago
Apple Surveys iPhone Duo Buyers About Crease and Camera
Apple Surveys iPhone Duo Buyers About Crease and Camera
3 days ago
Apple's First Touchscreen Mac is Now Arriving to Customers
Apple's First Touchscreen Mac is Now Arriving to Customers
3 days ago
Claude Gets Personal Finance Feature With Bank Account Linking
Claude Gets Personal Finance Feature With Bank Account Linking
3 days ago
Apple Arcade Adds Crossy Road Rush and NBA 2K27
Apple Arcade Adds Crossy Road Rush and NBA 2K27
3 days ago
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
3 days ago
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
3 days ago
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
3 days ago
Apple Announces a New Mac Sales Record
Apple Announces a New Mac Sales Record
3 days ago
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
3 days ago
Instagram's Edits Video Editor is Now Available on Mac
Instagram's Edits Video Editor is Now Available on Mac
3 days ago