'Flappy Bird' Creator: Game Was Pulled Because It Became an 'Addictive Product' - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

'Flappy Bird' Creator: Game Was Pulled Because It Became an 'Addictive Product'

by

099621_larger Flappy Bird creator Dong Nguyen has publicly spoken for the first time since pulling the popular game from the App Store in a new interview with Forbes. In the interview, Nguyen states that Flappy Bird was removed because it was becoming an "addictive product," going on to say that guilt and discomfort ultimately influenced his final decision to take the game down.

Flappy Bird was designed to play in a few minutes when you are relaxed,” says Dong Nguyen, in an exclusive interview, his first since he pulled the plug on the app. “But it happened to become an addictive product. I think it has become a problem. To solve that problem, it’s best to take down Flappy Bird. It’s gone forever.”

Nguyen added in the interview that he developed the game over the course of "two or three days" and said that Nintendo did not send him any legal threats over the game's similarities to the original "Super Mario Bros." title, corroborating a report from yesterday. The developer noted that he feels there was no mistake in removing the title from App Store, also saying that he will continue to develop games due to the confidence he gained after the success of Flappy Bird.

Before being taken down, Flappy Bird was the number one downloaded free app on Apple's App Store for almost a month, generating a reported $50,000/day in revenue from in-app ads. Nguyen had also previously expressed frustration at the attention he received during the game's sudden spike in popularity on his Twitter before announcing that he would remove it.

Top Rated Comments

164 months ago
>"I can't take all the attention, I'm going to remove Flappy Bird"
>Gives interview
Score: 32 Votes (Like | Disagree)
164 months ago
I didn't find it addictive. There's only so many times that I can crash into the first pipe before losing interest :P
Score: 16 Votes (Like | Disagree)
Tilpots Avatar
164 months ago
Sick of the Flappy Bird stories.
Score: 12 Votes (Like | Disagree)
antonis Avatar
164 months ago
So, according to his opinion, the problem with the game was that it was better than it should ?

Western logic or not, this guy makes less and less sense every time he tries to explain it.
Score: 10 Votes (Like | Disagree)
164 months ago
Hmmm

For many Western audiences, his move must be totally incomprehensible. After all, earning over $50k a day is most people's ultimate goal isn't it? Great to see that different attitudes to success still exist - at least, by the looks of it. :o
Score: 9 Votes (Like | Disagree)
164 months ago
He should have added some kind of restrictions like Candy Crush. You have only 5 lives after which you can play only after 24 hours and of-course without in app-purchase.
Score: 6 Votes (Like | Disagree)

Popular Stories

iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
iOS 27 Icon iPhone

iOS 27 Available Now With These 8 New Features

Monday September 14, 2026 9:00 am PDT by
Update — 10 a.m. Pacific Time: Apple has released iOS 27. During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14. iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update. Below, we have highlighted eight new features and...
Apple iCloud Plus expansion hero

iCloud+ Now Includes Apple TV, Apple Arcade, and Curated Apple Music Stations in Over 100 Countries

Tuesday September 15, 2026 1:43 am PDT by
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries. In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....