Japan Apple Stores Kick Off 'Lucky Bag' Sales with MacBook Air, iPads, iPod Touch Featured - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Japan Apple Stores Kick Off 'Lucky Bag' Sales with MacBook Air, iPads, iPod Touch Featured

Apple's retail locations in Japan have begun sales of the "Fukubukuro", also known as a "lucky bag", which offer an assortment of products at a steep discount. Japanese blog Mac Otakara (Google Translate) was present at the Apple Store in Nagoya to discover the exact content of the various bags among customers, with some shoppers receiving big-ticket items like iPads and MacBooks.

luckybag20151

MacBook Air Lucky Bag (Source: App Bank, Google Translate)

This year's lucky bags sell for 36,000 yen ($300) and come in four different configurations, with common items including an Apple TV, a 4000 mAh Mophie Powerstation external battery pack, an Incase Icon backpack, an iTunes gift card, and Beats by Dre Powerbeats2 wireless earbuds. For the most valuable Fukubukuro bag, Apple included an 11-inch MacBook Air with a Power Support Air Jacket and a Twelve South PlugBug dual charger along with the common items.

luckybag20153

iPad Air 2 Lucky Bag (Source: Mac Otakara)

Other variants of the bag offer a fifth-generation 16GB iPod touch, a 16GB iPad mini 3 or a 16GB iPad Air 2 alongside the common items. The iPad lucky bags also feature Logitech's UE Boom portable speaker.

luckybag20152

iPod touch Lucky Bag (Source: App Bank, Google Translate)

Apple's grab bags are sold as is, and returns are not allowed unless a product is defective. The promotion is limited to Apple Stores in Japan, although they are usually met with long lines of shoppers hoping to purchase their own lucky bag.

Popular Stories

Apple Card iPhone 16 Pro Feature

Apple Card Promo to Offer Free AirPods Pro 3

Friday May 15, 2026 8:59 am PDT by
Starting as early as next week, customers who sign up for an Apple Card at Apple's retail stores in the U.S. will receive $249 cash back when they purchase AirPods Pro 3, according to Bloomberg's Mark Gurman. The promotion has yet to be officially announced by Apple, so exact terms and conditions are not available at this time. AirPods Pro 3 are priced at $249 in the U.S., so customers who...
Apple WWDC25 iOS 26 CarPlay Light mode 250609

Six Popular iPhone Apps Now Available on CarPlay

Thursday May 14, 2026 9:10 am PDT by
Apple's CarPlay system for accessing iPhone apps on a vehicle's dashboard screen has received six popular apps in recent weeks: ChatGPT, Perplexity, Grok, Google Meet, WhatsApp, and the indie artist streaming platform Audiomack. Make sure you have the latest version of each app and they will automatically appear on CarPlay. ChatGPT Starting with iOS 26.4, CarPlay supports voice-based...
ipad mini 7 blue

OLED iPad Mini: Release Date, Pricing, and What to Expect

Thursday May 14, 2026 5:08 am PDT by
According to the latest rumors, Apple is close to launching its next-generation iPad mini. So what should we expect from the successor to the iPad mini 7 that Apple released over a year ago? Read on to find out. Processor and Performance Apple is working on a next-generation version of the iPad mini (codename J510/J511) that features the A19 Pro chip, according to information found in code...

Top Rated Comments

gnasher729 Avatar
148 months ago
It has been said in other threads on this topic that this is not gambling, there is more in the bag than what you pay for, you don't lose any money on it.

Dutch, tell me more about it, I am dutch, never heard of this

The problem is, in the USA, if one guy figures out he got less than another guy, then the first guy will sue.

Years ago Apple used hard drives in some Macs that had roughly the same capacity but not identical. Like buying an MBA with 250GB hard drive, and some have 250GB, some have 255, some have 260. Apple was forced to format all the drives to report identical capacity to avoid legal trouble.
Score: 15 Votes (Like | Disagree)
iZac Avatar
148 months ago
I'd honestly give back the Beats...
Score: 14 Votes (Like | Disagree)
Mark-Technology Avatar
148 months ago
Why can't we have this in the U.S.?
Score: 14 Votes (Like | Disagree)
loby Avatar
148 months ago
Sorry, won't work in U.S.

I currently live in Japan for business and the U.S. Sees this type of thing as investing to gain, looking for a good deal. The Japanese do not necessarily see it that way, but do this to enjoy the experience of winning something more so then just paying less to receive more as the U.S. Mentality generally operates.

I see this in Japanese malls. They receive tickets after shopping to possibly win something. They wait in long lines to spin a wheel. They win just toliet paper or a box of tissues. They are content with it and enjoy the thrill of just winning something.

This is why it will not work in the U.S. Apple is tired of lawsuits and people complaining that if they did not gain more than what they paid, complain or sue. Sorry this is the truth and will not work in the U.S.
Score: 11 Votes (Like | Disagree)
HangmanSwingset Avatar
148 months ago
Why can't we have this in the U.S.?

Because it's part of the Japanese culture. It's like someone outside of the states asking why they don't have turkey on the last Thursday of each November.
Score: 11 Votes (Like | Disagree)
148 months ago
Why can't we have this in the U.S.?

Because this will happen:
http://www.bbc.co.uk/news/world-us-canada-25161903
Score: 9 Votes (Like | Disagree)