Apple Celebrates World Emoji Day With an Emoji-Themed Makeover for iTunes Movies - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Celebrates World Emoji Day With an Emoji-Themed Makeover for iTunes Movies

by

Today, July 17, is celebrated as World Emoji Day thanks to this day being marked on the iOS "calendar" emoji. In celebration, Apple has updated the iTunes Movies storefront with a new emoji-filled carousel that uses the popular smartphone characters to describe recent film releases, as well as older movies.

itunes emoji
Some of the films referenced include Kong: Skull Island, Beauty and the Beast, Get Out, Stephen King's It, Logan, Arrival, and more. The iTunes emoji makeover is simply a visual overhaul of the store with no sale prices appearing on any of the participating films.

itunes emoji 2
Apple often updates the iTunes Movies storefront to coincide with new film releases, most recently offering a LEGO makeover to celebrate the digital release of The LEGO Batman Movie. Earlier in June, a few decade-based film collections were put on sale on iTunes to give users the chance to get bundles of films together at lower prices.

(Thanks, Kenneth!)

Tags: Emoji, iTunes
Related Forum: Mac Apps

Top Rated Comments

122 months ago
I'm sorry, all I see is squares with question marks because apple refuses to release emoji updates for iOS 6,7,8,9 for older devices.
Maybe try using a device that's been made in the last 5 years.
Score: 12 Votes (Like | Disagree)
122 months ago
With Apple it's always Emoji day :rolleyes:
Score: 4 Votes (Like | Disagree)
122 months ago
Nice to see the result of Cook's innovative ideas. I believe that this will be it for 2017. Enjoy! :)
Score: 3 Votes (Like | Disagree)
JosephAW Avatar
122 months ago
I'm sorry, all I see is squares with question marks because apple refuses to release emoji updates for iOS 6,7,8,9 for older devices.
Score: 3 Votes (Like | Disagree)
122 months ago
World Emoji Day... uh huh.

Looking for the brown pile emoji to appropriately express my thoughts. Because sometimes words are just not enough.
Score: 3 Votes (Like | Disagree)
Jessica Lares Avatar
122 months ago
There's a world emoji day...?
Well, at least we can declare our dissatisfaction of it within the language...



Are they doing this on the Apple TV's iTunes Movie Store too?

Attachment Image
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 28 AI

Apple Taking New Approach to Developing iOS 28 and macOS 28

Sunday November 8, 2026 7:42 am PST by
Apple has made a change to its development process for iOS 28, macOS 28, and corresponding software updates, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he said Apple separates development of each year's new operating systems into three major stages. Typically, he said each stage consists of four weeks of coding followed by a four-week "convergence" period where...
duo aquarium

More Fun iPhone Duo Apps: 30 New Picks to Try

Friday November 6, 2026 3:27 pm PST by
When the iPhone Duo launched, we shared a list of some of the fun apps developers created for the new form factor. Two weeks out, developers are continuing to come up with fresh ideas, so we thought we'd share some of our favorites. Games Marbles Unhinged ($2.99) - Marbles Unhinged is a marble maze designed for the Duo. When you fold it, the floor turns into a ramp. If you stand the top...
apple pro tell logo

Apple Launching Five New Products Today

Thursday November 5, 2026 12:59 am PST by
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from today: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...
Latest Stories
macOS 27.2.1 Fixes eMudhra Certificate Flaw in Command-Line Tools
macOS 27.2.1 Fixes eMudhra Certificate Flaw in Command-Line Tools
1 hour ago
Anthropic Launches Claude Fable 5.2 and Mythos 5.2
Anthropic Launches Claude Fable 5.2 and Mythos 5.2
2 hours ago
Apple Releases macOS Golden Gate 27.2.1
Apple Releases macOS Golden Gate 27.2.1
3 hours ago
Apple Releases iOS 27.2.1 With Bug Fixes
Apple Releases iOS 27.2.1 With Bug Fixes
3 hours ago
Apple Releases watchOS 27.2.1 and visionOS 27.2.1 With Security Fixes
Apple Releases watchOS 27.2.1 and visionOS 27.2.1 With Security Fixes
3 hours ago
Apple Watch Ultra 4 Gets $99 Amazon Discounts, Starting at $699.99
Apple Watch Ultra 4 Gets $99 Amazon Discounts, Starting at $699.99
4 hours ago
Apple Pay Ad Features Martial Arts Convenience Store Food Fight
Apple Pay Ad Features Martial Arts Convenience Store Food Fight
4 hours ago
Apple Continues to Say Some AI Features Will Have Fees for Extra Usage
Apple Continues to Say Some AI Features Will Have Fees for Extra Usage
4 hours ago
Apple Announces Türkiye Expansion Plans as Tim Cook Visits
Apple Announces Türkiye Expansion Plans as Tim Cook Visits
5 hours ago
Singapore Saved Apple $2.7 Billion in Taxes This Year
Singapore Saved Apple $2.7 Billion in Taxes This Year
5 hours ago
Apple Music's 2026 Artist of the Year is Olivia Dean
Apple Music's 2026 Artist of the Year is Olivia Dean
5 hours ago
This Could Be Your Last Chance to Pre-Order the HomeView at a Discount
This Could Be Your Last Chance to Pre-Order the HomeView at a Discount
6 hours ago
Some HomePod Mini 2 Buyers Returning Units Over Mac Speaker Issues
Some HomePod Mini 2 Buyers Returning Units Over Mac Speaker Issues
6 hours ago
MacBook Pro With PROLED XDR Display: Details You Might Have Missed
MacBook Pro With PROLED XDR Display: Details You Might Have Missed
6 hours ago
Satechi Offers MacRumors Readers 30% Off Select Accessories in Early Black Friday Sale
Satechi Offers MacRumors Readers 30% Off Select Accessories in Early Black Friday Sale
7 hours ago
Leaker Envisions a Shorter iPhone With a New iOS Layout
Leaker Envisions a Shorter iPhone With a New iOS Layout
7 hours ago
Apple to Give You More Control Over When Your Mac Passwords Lock
Apple to Give You More Control Over When Your Mac Passwords Lock
8 hours ago
Siri Is Getting a Better Memory
Siri Is Getting a Better Memory
8 hours ago
iPhone 18e Could Feature Bigger Display and Battery
iPhone 18e Could Feature Bigger Display and Battery
9 hours ago
Apple's Siri Boss May Leave - Here's Who Could Take Over
Apple's Siri Boss May Leave - Here's Who Could Take Over
9 hours ago
Apple Launching Two More New Products This Friday
Apple Launching Two More New Products This Friday
9 hours ago
Apple Store Subscription Sign-Up Controversy Exposed
Apple Store Subscription Sign-Up Controversy Exposed
18 hours ago
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
Siri AI Rumored to Become 'More Like an Agent' as Early as Next Year
1 day ago
Apple Taking New Approach to Developing iOS 28 and macOS 28
Apple Taking New Approach to Developing iOS 28 and macOS 28
1 day ago
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
Early Apple Black Friday Deals on Apple Watch, MacBook Air, and More
2 days ago
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
'Backglow' Lets You Customize New MacBook Pro's Glowing Apple Logo
2 days ago
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
Top Stories: Apple Product Launches, iOS 27.3 Beta, and More
2 days ago
More Fun iPhone Duo Apps: 30 New Picks to Try
More Fun iPhone Duo Apps: 30 New Picks to Try
3 days ago
Hands-On With Apple's New OLED Touchscreen MacBook Pro
Hands-On With Apple's New OLED Touchscreen MacBook Pro
3 days ago
Apple Store With All-New Design Opening Soon in Southern California
Apple Store With All-New Design Opening Soon in Southern California
3 days ago