Former Apple Intern Looks Back at Designing First Apple Emoji in 2008 - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Former Apple Intern Looks Back at Designing First Apple Emoji in 2008

Back in 2008, Angela Guzman was a graphic design student at the Rhode Island School of Design (RISD) and an intern at Apple, where she joined the iPhone team and worked alongside another Apple designer, Raymond, to come up with the first 500 emoji characters that were available on the iPhone.

To celebrate the 10th anniversary of her internship, Guzman has taken a look back at her time at Apple and her work on emoji in an interesting retrospective shared on Medium.

emoji2008

Image via Angela Guzman

When Guzman was handed the emoji project at Apple, it came at a time when emoji were unfamiliar in the English speaking world. Guzman received a crash course in Apple design and then started designing emoji, which featured incredible detail even right from the start. Then Apple CEO Steve Jobs reviewed each batch of emoji before it was approved for launch.

Regardless of how fast I could crank one out, I constantly checked the details: the direction of the woodgrain, how freckles appeared on apples and eggplants, how leaf veins ran on a hibiscus, how leather was stitched on a football, the details were neverending. I tried really hard to capture all this in every pixel, zooming in and zooming out, because every detail mattered.

Some emoji, says Guzman, have interesting back stories. The happy poop swirl, for example, was reused as the top of the ice cream cone. Harder, more detailed emoji were left last, such as the now-iconic dancer with the red dress.

Guzman's emoji were first launched in Japan in November of 2008, and in the time since then, emoji have changed the way we communicate. Emoji have become an important part of the iOS and macOS ecosystem, and Apple has continued refining and improving its emoji offerings with each Unicode update.

As with the first Apple emoji designed by Guzman and her partner Raymond, emoji today feature incredible detail thanks to the talented artists at Apple who take the time to make sure each and every pixel is perfect.

iOS 11.1 was the last iOS update that introduced new emoji, bringing Unicode 10 characters like crazy face, pie, pretzel, t-rex, vampire, exploding head, face vomiting, shushing face, love you gesture, brain, scarf, zebra, giraffe, fortune cookie, pie, hedgehog, and more.

ios11emoji1
The next emoji update will come with the release of Unicode 11 in 2018, and emoji proposals for that update include smiling face with three hearts, blue face with icicles, smiling face with cape, mango, cupcake, kangaroo, llama, peacock, and red hair options for existing emoji.

Tag: Emoji

Popular Stories

iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
iOS 27 Icon iPhone

iOS 27 Available Now With These 8 New Features

Monday September 14, 2026 9:00 am PDT by
Update — 10 a.m. Pacific Time: Apple has released iOS 27. During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14. iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update. Below, we have highlighted eight new features and...
Apple iCloud Plus expansion hero

iCloud+ Now Includes Apple TV, Apple Arcade, and Curated Apple Music Stations in Over 100 Countries

Tuesday September 15, 2026 1:43 am PDT by
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries. In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....

Top Rated Comments

113 months ago
Just immagine if the same attention to details was given to macOS and iOS coding...

Immagine the possibilities!!!
Score: 28 Votes (Like | Disagree)
gugy Avatar
113 months ago
Nothing against Emoji's but the amount of press and exposure they have is just ridiculous. Sign of the times.
Score: 27 Votes (Like | Disagree)
itsmilo Avatar
113 months ago
I still remember when you had to either enable the japanese keyboard or download an emoji app on the AppStore to enable emojis haha
Score: 27 Votes (Like | Disagree)
Asarien Avatar
113 months ago
Man, what a great way to begin a career.
Score: 19 Votes (Like | Disagree)
Piggie Avatar
113 months ago
All I can say is, thank god Apple put all this time and effort into this ongoing project, and did not waster their time on something pointless, like longer lasting/larger batteries.
Score: 15 Votes (Like | Disagree)
Delgibbons Avatar
113 months ago
Back in 2008, Angela Guzman was a graphic design student at the Rhode Island School of Design (RISD) and an intern at Apple, where she joined the iPhone team and worked alongside another Apple designer, Raymond, to come up with the first 500 emoji characters that were available on the iPhone.

To celebrate the 10th anniversary of her internship, Guzman has taken a look back at her time at Apple and her work on emoji in an interesting retrospective shared on Medium ('https://medium.com/@agzmn/the-making-of-apples-emoji-how-designing-these-tiny-icons-changed-my-life-16317250a9ee').

MacRumors content image
Image via Angela Guzman
When Guzman was handed the emoji project at Apple, it came at a time when emoji were unfamiliar in the English speaking world. Guzman received a crash course in Apple design and then started designing emoji, which featured incredible detail even right from the start. Then Apple CEO Steve Jobs reviewed each batch of emoji before it was approved for launch.Some emoji, says Guzman, have interesting back stories. The happy poop swirl, for example, was reused as the top of the ice cream cone. Harder, more detailed emoji were left last, such as the now-iconic dancer with the red dress.

Guzman's emoji were first launched in Japan in November of 2008, and in the time since then, emoji have changed the way we communicate. Emoji have become an important part of the iOS and macOS ecosystem, and Apple has continued refining and improving its emoji offerings with each Unicode update.

As with the first Apple emoji designed by Guzman and her partner Raymond, emoji today feature incredible detail thanks to the talented artists at Apple who take the time to make sure each and every pixel is perfect.

iOS 11.1 was the last iOS update that introduced new emoji ('https://www.macrumors.com/2017/10/31/apple-releases-ios-11-1-with-new-emoji/'), bringing Unicode 10 characters ('https://www.macrumors.com/2017/06/20/new-emoji-in-unicode-10/') like crazy face, pie, pretzel, t-rex, vampire, exploding head, face vomiting, shushing face, love you gesture, brain, scarf, zebra, giraffe, fortune cookie, pie, hedgehog, and more.

MacRumors content image

The next emoji update will come with the release of Unicode 11 in 2018 ('https://www.macrumors.com/2017/08/04/frowning-poo-unicode-11/'), and emoji proposals for that update include smiling face with three hearts, blue face with icicles, smiling face with cape, mango, cupcake, kangaroo, llama, peacock, and red hair options for existing emoji.

Article Link: Former Apple Intern Looks Back at Designing First Apple Emoji in 2008 ('https://www.macrumors.com/2018/01/11/2008-emoji-design-retrospective/')
Who'd have thought an intern would design what is now the very core of Apple's business :P
Score: 14 Votes (Like | Disagree)