Today is the 10th Anniversary of Emoji on iPhone - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Today is the 10th Anniversary of Emoji on iPhone

by

On November 21, 2008, Apple released iPhone OS 2.2 to users in Japan, introducing an emoji keyboard and emoji characters for the first time ever on an iPhone. At the time, the latest iPhone to be released was the iPhone 3G, which launched in June 2008 with iPhone OS 2.

iphone emojipedia anniversary

The emoji keyboard in 2008 (left) vs 2018 (right), via Jeremy Burge/Emojipedia

Emojipedia has provided an in-depth look today at the first iPhone emojis, explaining that despite Apple's decision to restrict the emoji keyboard to Japan in iPhone OS 2.2, some apps unlocked the keyboard for users outside of Japan. This was the first time that third-party apps were even available on iPhone, since iPhone OS 2.2 also introduced the App Store.

The launch within iPhone OS 2.2 predated emoji support in the Unicode Standard, which now makes the characters universally interchangeable between devices and operating systems.

Apple's 2008 emoji implementation was based on the set used by Japanese carrier Softbank, and the influence on many of these designs is clear.

Even moreso—much the the chagrin of some—Apple's emoji font has gone on to dominate public expectation of what an emoji should look like.

While Apple does not dictate which emojis are approved by Unicode, it is reasonable to wonder that without Apple's strong color emoji support in these earlier years, whether we would see it as the cultural phenomenon it has become today.

Emojis then gained traction in iOS 4 and Mac OS X Lion, but these were still not widely supported across regions. Not until iOS 5 in 2011 did Apple introduce the emoji keyboard setting that allowed anyone around the world to access the characters by tapping the Globe icon on the iOS keyboard. In 2012, Apple introduced 376 new emojis with iOS 6 and switched to Unicode-compatible code points for the emojis.

apple original emoji set emojipedia

iPhone OS 2.2 emojis from 2008

One of the latest updates on the emoji timeline came in 2015, when Apple introduced new emojis for the first time in three years with iOS 8.3. This was the year that Apple also enabled the emoji keyboard to all iOS users by default, whereas before each user had to go into the Settings app, find the keyboard settings, and manually add the emoji keyboard.

In total, the number of emojis has increased from 471 in 2008 to 2,776 in 2018, thanks to the introduction of swappable genders and skin tones. Head over to Emojipedia for more details about the emoji anniversary, and to check out a long list of changes that some of the emojis have had over the years.

Tag: Emoji

Top Rated Comments

102 months ago
At the beginning we had to install a certain app to enable the emoji keyboard in iOS.
FrostyPlace!


This post reminded me to dig up this SMS convo I had with a friend on January 23rd of 2009:
MacRumors content image
MacRumors content image

I was quite literally blown away receiving these. ...also damn the iPhone 3GS had a TINY screen!

August 2008 Home Screen:
MacRumors content image
Score: 10 Votes (Like | Disagree)
cocky jeremy Avatar
102 months ago
I like that we have them, but two things:

1) There are too many that are too similar
2) We need a better way to organize them

There are a few categories I don't even touch. I wish I could just hide them in the keyboard.
Score: 9 Votes (Like | Disagree)
iReality85 Avatar
102 months ago
It's interesting that it took a while for Emoji to catch on. Emoji appeared on the iPhone in 2008, but I didn't see lots of people using them until 2011-2012 or so.
Now imagine, if you were me, being 16 in 2001, and spending a year in Japan as a high school exchange student. The only type of cellphone I had been familiar with up until that point was my parent’s late 90s era Startac (still an iconic phone). I get to Japan and everyone — literally everyone, even my same age classmates — were using colorful flip phones with color screens and sending these things called “emojis” that I had never seen before. 3G was even being rolled out.

Going back to the States a year later in 2002 was like stepping back in time.
Score: 6 Votes (Like | Disagree)
e1me5 Avatar
102 months ago
10 years of wasted developing resources, according to some people.
Score: 6 Votes (Like | Disagree)
Tozovac Avatar
102 months ago

Dang. I almost forgot how ugly this icons were back then
Speak for yourself. At least some icons were breathtaking to look at. These were works of art in my opinion, compared to today’s which look like any talented fifth grader could create.



Attachment Image
Score: 4 Votes (Like | Disagree)
Jaytee89 Avatar
102 months ago
The first thing I do when setting up a new device is disable the emoji keyboard. I no longer have to see them and get a bigger easier to hit “.?123” button. Win-win.

I never even really used emoticons back in the 00’s. Not really sure how emoji are taken so seriously with international standards and stuff, it’s hilarous to me..
That’s why I prefer the keyboard on the X and beyond.

Attachment Image
Score: 4 Votes (Like | Disagree)

Popular Stories

iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
iOS 27 Icon iPhone

iOS 27 Available Now With These 8 New Features

Monday September 14, 2026 9:00 am PDT by
Update — 10 a.m. Pacific Time: Apple has released iOS 27. During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14. iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update. Below, we have highlighted eight new features and...
Apple iCloud Plus expansion hero

iCloud+ Now Includes Apple TV, Apple Arcade, and Curated Apple Music Stations in Over 100 Countries

Tuesday September 15, 2026 1:43 am PDT by
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries. In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....