Apple Store at Renewed Carnegie Library in Washington, D.C. Opens May 11

And most importantly, to buy Apple products.

Why does Apple always portrait the pursuit of its own corporate interests as a holy mission to save mankind?

As a local you misunderstand. The Carnegie library was a historic building located near Chinatown that really useless. I’ve only seen it used for weddings and a few private venues. Nobody actually visits the Carnegie library and before it kinda looked like a void of space (with an old stone building).

Now. Apple restored the entire building both internally and externally (it looks FANTASTIC now) especially the landscaping and the renewed stone.

They are bringing in traffic to an old building again, as they aren’t taking up the entire presence at the Carnegie Library. Even the logo is just a small blip on the window. Us Washingtonians (and tourists) have another historic structure renewed that is actually visitable.

On top of that, we now have the most accessible Apple store in the District (the Georgetown one is on the edge of the city and not metro accessible).

So as a local, apple helped by brining an Apple store, which in itself is an economy booster for its immediate area, and restored one of our old historic structures, while also not dominating the space and leaving a good portion for its original intention (similar to grand central in NY)

Really hoping Apple hasn't changed much of the iconic building. The molding, the frieze, the ever-presesnt ominous sky.

"Together, let's create the next chapter," says Apple. "Inspired by the rich history of Carnegie Library, we are reimagining Apple Carnegie Library as a brand-new space to learn. Where everyone is welcome to come and discover all kinds of creativity, connect with new ideas, and share their stories."

And most importantly, to buy Apple products.

Why does Apple always portrait the pursuit of its own corporate interests as a holy mission to save mankind?

Thanks for the information. :)

Why is it that nobody "actually visits" the library? Are the books gone?

It’s weird. It just sat there and wasn’t a huge attraction. And while the area around it had lots of foot traffic, the library itself didn’t. I thought it was just closed for the longest time, and it wasn’t in the best shape.

I think by having it inside it’s a great way for people who come solely for the Apple store to be like “Wow this building is neat, I wonder what else there is, let’s explore”. Great for people waiting on service. In essence it lures people in, in a good way.

The Carnegie library benefits because they were using empty space as a occasional venue space. Now it’s an Apple store, bringing THEM more continuous rent revenue - and restoring the entire building and external landscape. The building finally looks the way it should.

Local businesses nearby will benefit, and new businesses will open up - brought by increased foot traffic for the Apple store and the attractive newly renovated Library.


Yeah apples marketing can get too cheesy sometimes. But they did something right here.

Thanks for the information. :)

Why is it that nobody "actually visits" the library? Are the books gone?

It wasn't an active library and hasn't been for many years since the MLK Library opened up down the street. It was just an empty building that was used as an event space.

As a local you misunderstand. The Carnegie library was a historic building located near Chinatown that really useless. I’ve only seen it used for weddings and a few private venues. Nobody actually visits the Carnegie library and before it kinda looked like a void of space (with an old stone building).

Now. Apple restored the entire building both internally and externally (it looks FANTASTIC now) especially the landscaping and the renewed stone.

They are bringing in traffic to an old building again, as they aren’t taking up the entire presence at the Carnegie Library. Even the logo is just a small blip on the window. Us Washingtonians (and tourists) have another historic structure renewed that is actually visitable.

On top of that, we now have the most accessible Apple store in the District (the Georgetown one is on the edge of the city and not metro accessible).

So as a local, apple helped by brining an Apple store, which in itself is an economy booster for its immediate area, and restored one of our old historic structures, while also not dominating the space and leaving a good portion for its original intention (similar to grand central in NY)

He was addressing Apple's marketing statement for the new store, which speaks of elevated principles and seems to tiptoe around what Apple actually hopes to accomplish with the store. How did he "misunderstand"?