Apple's Beats brand today launched a collection of new Solo3 Wireless Headphones in a range of bright color combinations, including yellow and blue, white and red, red and blue, and navy and white.
The new headphones are priced at $199.95 like other Solo3 Wireless models, and with their launch, Beats has discontinued all other available Solo3 headphones with the exception of the special Mickey version.
Like most Beats headphones, the Solo3 models are equipped with a W1 wireless chip for quick and easy connections to Apple devices, alone with up to 40 hours of battery life.
Apple is running a promotion on some existing Beats headphones models as well, dropping the price of all Beats Studio3 Wireless Headphones from $349.95 to $279.95, a $70 discount.
Tuesday September 8, 2026 12:48 pm PDT by Joe Rossignol
Apple today released a firmware update (4A203) for its upcoming Beats 360 headphones, suggesting that a launch is approaching. With the firmware now available, it seems likely that Apple will announce the Beats 360 at some point in September.
Beats 360 have already leaked across multiple regulatory databases and retail listings over the past several months, and soccer stars like Lamine Yamal ...
Wednesday August 19, 2026 10:36 am PDT by Juli Clover
One of the Beats codenames MacRumors found in the macOS Tahoe 26.7 update (B518) appears to be for the Beats 360, a new set of over-ear headphones that we could see launch soon.
Multiple Reddit users found signs of the Beats 360 on UK websites like Amazon, though those listings have now been removed.
The headphones have a look that is distinct from the existing Beats Studio Pro over-ear...
Sunday September 13, 2026 4:25 pm PDT by Joe Rossignol
Earlier this month, references to two unreleased Apple game controllers were allegedly spotted in macOS 26.7 beta code, and now Bloomberg's Mark Gurman has shared more details.
In his Power On newsletter today, Gurman said the controllers have been in development for more than a year, are for the iPhone, and will likely have Beats branding. Acquired by Apple in 2014, Beats has expanded beyond...
Apple: "Uh, nope. It's still micro-USB. Wanna try it?"
(crickets)
Yes it charges with the most popular USB connector is use today. The odds of someone else having a micro USB cable in their home is about 100%, USB C closer to 1%.
Beats cater to an entirely different market. It's for young adults, teens, kids, athletes, and anyone making a statement. Not everything has to be black, silver, and low key.
Ever watch NBA warm ups? Those guys are wearing them and the kids follow up. Have you seen Nike shoes lately?
