Apple Store Website Goes Down [Update: Back Up]
Apple's Apple Store online site is currently down when attempting to make a purchase of an Apple device or accessory, but it's not quite clear why the site is unavailable.
Sometimes the Apple online store goes down due to an imminent product refresh, but at other times, the store becomes unavailable for routine maintenance purposes.

Apple last week introduced refreshed MacBook Air models and a new 13-inch entry-level MacBook Pro to coincide with this year's Back to School promotion, but there's no word on whether another new product is on the horizon.
Apple could potentially be planning an iPad refresh as five new iPad models recently popped up in the Eurasian Economic Commission database, which could be a new 7th-generation low-cost iPad, but it's not known when that device is set to launch. It may not be coming until later this year, and this could potentially be a situation where Apple is doing site maintenance.
We'll update this post with more info when the store comes back up.
Update: The Apple Store website is back up and there doesn't appear to be anything immediately new, suggesting this was a maintenance update.
Popular Stories
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking!
Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
Update — 10 a.m. Pacific Time: Apple has released iOS 27.
During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14.
iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update.
Below, we have highlighted eight new features and...
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries.
In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....