Popular digital film collection platform Movies Anywhere today announced that it will begin letting users lend their digital movies to friends, with a new feature called "Screen Pass" (via The Verge).
Screen Pass will let you share up to three films each month, and your friend will have seven days to accept the offer, after which they will gain access to the film for 14 days. Once started, recipients will have three days to finish watching the film.
Both users will need a Movies Anywhere account, but there won't be a limit on how many times a film can be shared or how many people you share it with in a month. This means that you can share the same movie to two different people, for example, while still being able to watch it in your own library.
Not every movie will support Screen Pass, but Movies Anywhere said that over 6,000 titles will be eligible when the feature kicks off in beta later today. Eligible movies will be determined by studios, so it's likely that newer releases or very popular films won't see Screen Pass support.
Movies Anywhere is a digital locker service that houses all of your movies from platforms like iTunes, Amazon Video, Vudu, Google Play, Microsoft Movies & TV, Fandango Now, and more. When synced with Movies Anywhere, all of these accounts feed into the central service and let you see your entire digital collection in one place.
The closed beta will start today at 1 p.m. PT, and an open beta is planned for May. Afterwards, a wide launch of Screen Pass is slated for later in the year.
Top Rated Comments
Let's get the other studios on board, please.
Personally, I'd like to see Apple do it as well, so I can lend my content to friends/family who already use Apple services and may not want to setup another account. And since Apple's stores also offer TV Shows, Books, and Music, they're in a great position to set a standard for this type of content sharing.