iPhone 12 Lineup With OLED Displays Predicted to Start at $649, Breaking the $999 Barrier - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

iPhone 12 Lineup With OLED Displays Predicted to Start at $649, Breaking the $999 Barrier

Apple has never sold a new iPhone with an OLED display for under $999, but with the iPhone 12 lineup expected to include a wider range of models, that could soon change.

iPhone 12 pricing could start at $649 this year, according to Jon Prosser of the YouTube channel Front Page Tech. Prosser says this information comes from his same source who accurately revealed the new iPhone SE's launch date.

iPhone 12 Purple
The prices would be as follows:

  • 5.4-inch iPhone 12: $649
  • 6.1-inch iPhone 12: $749
  • 6.1-inch iPhone 12 Pro: $999
  • 6.7-inch iPhone 12 Pro Max: $1,099

All four models are expected to feature OLED displays and 5G support, as analyst Ming-Chi Kuo has previously claimed. The less expensive 5.4-inch and 6.1-inch models are said to have dual-lens rear cameras, while the more expensive 6.1-inch model and 6.7-inch models are expected to have triple-lens rear cameras with a LiDAR Scanner.

Even if these prices are merely educated guesses, it is reasonable to assume that Apple will finally offer an OLED-based iPhone for less than $999 this year. Given its smaller size and lower pricing, the 5.4-inch iPhone could easily become one of Apple's best selling iPhone models ever, especially during these uncertain times.

Apple is expected to unveil its iPhone 12 lineup in September, although at least one model might not become available to order until October or November.

Related Forum: iPhone

Popular Stories

Jon Prosser Rainbow

Apple Agrees to Let Jon Prosser Formally Contest iOS 26 Leak Lawsuit

Thursday June 11, 2026 7:57 am PDT by
Apple and leaker Jon Prosser have jointly asked a federal court to set aside the default judgment entered against him last October, with Prosser agreeing to hand over documents he had thus far failed to fully produce. Apple filed suit against Prosser and Michael Ramacciotti in July 2025, alleging misappropriation of trade secrets after Prosser published videos showing recreated renderings of ...
Jon Prosser Rainbow

YouTuber Jon Prosser Responds to Apple's Lawsuit Over iOS 26 Leaks

Thursday July 2, 2026 6:42 pm PDT by
Jon Prosser today responded to Apple's lawsuit over iOS 26 leaks, with the YouTuber placing much of the blame on his acquaintance Michael Ramacciotti. As a refresher, Apple sued Prosser and Ramacciotti in July 2025 over alleged theft of the company's trade secrets. Apple alleged that the duo coordinated to break into former Apple software engineer Ethan Lipnik's development iPhone, in order ...
iCloud iPhone 17 Pro

iPhone Users Who Pay for iCloud Storage Get Two New Perks on iOS 27

Thursday July 2, 2026 6:10 am PDT by
If you pay for certain iCloud+ storage plans beyond the 5GB that Apple offers for free, you will receive two more perks on iOS 27 at no additional cost. A summary of the two new iCloud+ perks on iOS 27:Increased daily usage limits for some new Apple Intelligence features, including image generation in the revamped Image Playground app. HomeKit Secure Video cameras receive generated video...

Top Rated Comments

decisions Avatar
81 months ago
5.4in is about to be the best iPhone model of all-time.
Score: 69 Votes (Like | Disagree)
CrazyForCashews Avatar
81 months ago
I have a feeling that the 5.4" iPhone will sell like hotcakes, and Apple will be surprised by the demand for the smaller iPhone.
Score: 27 Votes (Like | Disagree)
calzon65 Avatar
81 months ago
Smartphone prices have ballooned out-of-control, so an OLED base price of $649 would be welcomed.
Score: 24 Votes (Like | Disagree)
Return Zero Avatar
81 months ago
Huge if true. OLED and smaller size is the only reason I went Pro. I’d be all over a 5.4” non-pro OLED.
Score: 15 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
81 months ago
Finally, a line-up that actually makes some sense!

Mid-tier

* 5.4-inch iPhone 12: $649
* 6.1-inch iPhone 12: $749

Higher-tier

* 6.1-inch iPhone 12 Pro: $999
* 6.7-inch iPhone 12 Pro Max: $1,099

And they'll no doubt keep the SE around for the budget option.
Score: 11 Votes (Like | Disagree)
mattopotamus Avatar
81 months ago
While I don't see it mentioned here, the rumors also suggest only the Pro versions will get the redesign with squared off edges.
Score: 11 Votes (Like | Disagree)