Spatial Audio on Apple Music Promoted in New 'Beyond Stereo' Ad
Just days after the launch of Spatial Audio on Apple Music, Apple has promoted the feature with a new "Beyond Stereo" ad set to "Mystery Lady" by Masego and Don Toliver.
Spatial Audio, based on Dolby Atmos, is an immersive surround sound audio format that enables musicians to mix music so it sounds like the instruments are all around you in space. Thousands of Apple Music songs are available in Spatial Audio as of last week, such as Lady Gaga's "Rain on Me" and Kanye West's "Black Skinhead."
Spatial Audio is available to all Apple Music subscribers at no additional cost. The streaming music service costs $9.99 per month for individuals, $4.99 per month for students, and $14.99 per month for families of up to six people.
Popular Stories
Apple Music has a 404 page easter egg on the web: a functional iPod that appears when you load a page that does not exist, such as music.apple.com/macrumors.
"Page Not Found," says Apple. "Give this a spin instead."
Apple is clever with this. If you navigate to music.apple.com/ipod instead, the page says "Looking for something?" instead of "Page Not Found."
The easter egg is only...
Following the introduction of a new Apple Music logo and app icon earlier this month, Apple today officially introduced Apple Music's new brand identity.
In a YouTube video shared today, Apple said the new Apple Music visuals were "made by sound." More specifically, Apple said it played a sound through a container of water, resulting in the liquid moving at the frequency of the notes. Apple...
As spotted by Hidde Collee, the Apple Music page on Apple's website now has the updated branding that Apple officially introduced earlier today.
Apple Music has a new black-and-white logo and app icon, with Apple doing away with the red color scheme that it previously used for the streaming music service.
In a YouTube video released earlier today, Apple showed how the new Apple Music...
