Kuo: Apple's Mixed-Reality Headset Could Launch as Late as 2024 - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Kuo: Apple's Mixed-Reality Headset Could Launch as Late as 2024

Apple's mixed-reality headset could launch as late as the fourth quarter of 2023 or early 2024, according to Apple analyst Ming-Chi Kuo.

apple ar concept kane purpleApple headset concept by designer Marcus Kane

Kuo shared the information in a tweet earlier today, noting that the latest forecast represents a delay over the previous third quarter of 2023 prediction for mass shipments of the headset. He added that investors are more interested in whether the product announcement will convince customers that "Apple's AR/MR headset device is the next star in consumer electronics," rather than shipment numbers. If the device does launch this year, shipments are likely to be even lower than existing estimates, he added.

Morgan Stanley analysts believe Apple's headset will enter mass production in October and launch by December, just in time for the holiday period – a time frame that broadly mirrors Kuo's forecast. Apple's supply chain is apparently preparing to assemble only 300,000 to 500,000 headsets in 2023.

Apple's headset is widely expected to be announced today during its WWDC keynote, so there may soon be further information about when the device will launch. Follow along on MacRumors.com and @MacRumorsLive on Twitter for full coverage of Apple's announcements throughout the day.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

apple vision pro orange

Apple's Vision Pro Layoffs Were Broader Than First Reported

Tuesday September 1, 2026 4:18 am PDT by
Recent layoffs of Apple employees working on the Vision Pro were broader than previously thought, Bloomberg's Mark Gurman reports. Last month, Gurman said that Apple cut around 100 jobs from the Vision Products Group, with those cuts centered on the headset's gaming and immersive video teams. Gurman now says the layoffs also reached Vision Pro staff across the rest of the company, including ...
watchos 27

Apple Seeds watchOS 27, visionOS 27, and tvOS 27 Release Candidates

Wednesday September 9, 2026 12:06 pm PDT by
Apple today seeded the release candidate versions of watchOS 27, visionOS 27, and tvOS 27 to developers and public beta testers. The release candidates are the final versions of the updates that will be seeded to the public as long as no final bugs are found during this last round of testing. The updates can be installed through the Software Update section in the Settings app on each...
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases First watchOS 27.2, tvOS 27.2 and visionOS 27.2 Betas

Wednesday September 16, 2026 10:12 am PDT by
Alongside new betas of iOS 27.2, iPadOS 27.2, and macOS Golden Gate 27.2, Apple has released the first betas of watchOS 27.2, tvOS 27.2, and visionOS 27.2. The betas come two days after the 27.0 software updates were released. Registered developers can download the betas through the Settings app on each device. Two new Apple Intelligence features are coming to the Apple Watch Series 12...

Top Rated Comments

43 months ago
Two hours until we never have to see artists renderings again!
Score: 17 Votes (Like | Disagree)
morningsong Avatar
43 months ago
It's DOA with a price tag of 3K or up.
Score: 10 Votes (Like | Disagree)
lazyrighteye Avatar
43 months ago

It's DOA with a price tag of 3K or up.
I do not believe we'll see a $3k price tag. And by "do not believe" I mean "hope."
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
43 months ago
AR/VR is cool, but it is really not for everyone!

Willing to wait that long. I need to save money to afford this AR/VR headset. I just hope it does not end up like AirPower.

https://www.macrumors.com/2019/03/29/apple-officially-cancels-airpower/
Score: 7 Votes (Like | Disagree)
43 months ago
Kuo is a known shitehawk and can't be trusted.
Score: 6 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
43 months ago

- Apple needs to communicate why I need this clearly.
- It needs to look good
- It needs to be easy to setup
- It needs to be super easy to navigate
- It needs to remove the technology out of the way - thats not gonna be obvious if its on your face.
Agreed! It needs this moment to be successful. Revolutionary!

Skip to 2:29.

Score: 5 Votes (Like | Disagree)