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Disney is Nixing the Standalone Hulu App

Disney is eliminating the standalone Hulu app, reports Variety. Rather than separate Hulu and Disney+ apps, Disney plans to offer a unified streaming app that includes both services.

hulu logo 2019
The new app will debut in 2026, and while it will include both Disney+ and Hulu, customers will still able to buy standalone subscriptions to each service.

"The company is taking major steps forward in streaming with the upcoming launch of ESPN's direct-to-consumer service, our just-announced plans with the NFL, and our forthcoming integration of Hulu into Disney+, creating a truly differentiated streaming proposition that harnesses the highest-caliber brands and franchises, general entertainment, family programming, news, and industry-leading sports content," Disney CEO Bob Iger said of the plan during the company's third quarter earnings call.

Iger claims the combined app will provide an "improved consumer experience" and new opportunities for advertising revenue.

Disney+ and Hulu have a combined 183 million paid subscriptions, up 2.6 million since last quarter.

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Top Rated Comments

GrassShark Avatar
15 months ago

Disney is out of its mind if it thinks the D+ brand is more valuable than Hulu.
Looks like I’ll be cancelling another streaming subscription shortly.
It is though. Hulu may be bigger in the States, but it doesn't exist anywhere else. Disney+ is globally recognised.
Score: 22 Votes (Like | Disagree)
Johnny907 Avatar
15 months ago
Disney is out of its mind if it thinks the D+ brand is more valuable than Hulu.
Looks like I’ll be cancelling another streaming subscription shortly.
Score: 19 Votes (Like | Disagree)
15 months ago
Iger claims the combined app will provide an "improved consumer experience" and new opportunities for advertising revenue.

One I believe, and one I don’t. Guess which.
Score: 18 Votes (Like | Disagree)
EugW Avatar
15 months ago

Disney is out of its mind if it thinks the D+ brand is more valuable than Hulu.
Looks like I’ll be cancelling another streaming subscription shortly.
Hulu is almost completely non-existent outside the US, whereas Disney Plus is all over the world.

In Canada, here we get Star+, which overlaps with Hulu for content, and it's part of Disney Plus. eg. I watched the movie Prey on Star+, in the Disney Plus app with my Disney Plus subscription.
Score: 18 Votes (Like | Disagree)
auslanderplates Avatar
15 months ago
I watch zero sports. That’s a whole lot of money going into services I care nothing about, that will surely increase prices across the Disney smorgasbord.
Score: 18 Votes (Like | Disagree)
fireguy286 Avatar
15 months ago
That's a lot of words to say we're increasing prices in a hurry.
Score: 15 Votes (Like | Disagree)