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New Apple Store Opening in Massachusetts Tomorrow

Apple is opening a new store tomorrow at The Shops at Blackstone Valley, an open-air shopping center in Millbury, Massachusetts, near Worcester.

iPhone Mat Apple Store
The store is set to open this Friday, December 12, at 12 p.m. local time. Apple is located next to fashion retailer Coach at the shopping center.

The new store is a replacement for Apple's previous location at Solomon Pond Mall, in nearby Marlborough, Massachusetts. That location permanently closed on Wednesday, after more than 10 years of operations. When it relocates a store, Apple typically gives all employees the opportunity to transfer to the new location.

Apple has yet to reveal the new store, but the photo below from local resident Steve Stearns provides a sneak peek at the facade.

Apple The Shops at Blackstone ValleyImage Credit: Steve Stearns

Apple's newer stores typically feature a dedicated counter for customers to pick up orders they placed online, and the Genius Bar has become a prominent element again in recent years. There will also be free "Today at Apple" creative sessions.

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Top Rated Comments

Justin Cymbal Avatar
25 weeks ago
Beautiful store 😎 1st time I’ve noticed Apple light up the border of the 🍎 logo

Good that Apple put those cement bollards in the front as well because 3 years ago we had a guy ‘drive thru’ the front of a different store here in MA

https://www.macrumors.com/2022/11/21/apple-store-hingham-vehicle-crash/
Score: 2 Votes (Like | Disagree)
25 weeks ago
People need to understand this state is in an arctic tundra frozen wasteland for about 4 months (including now)
Score: 1 Votes (Like | Disagree)
Boppi Avatar
25 weeks ago

Where if you have to line up and wait, you do so outside in the weather.
No one has to line up and wait, inside or outside if they don't want to. Getting in that line is a choice, not a pre-purchase requirement.
Score: 1 Votes (Like | Disagree)