Apple Store Down Ahead of 'Pro and Tell' Launch Today

Wednesday October 28, 2026 9:46 am PDT by Joe Rossignol

Update: Apple has announced new 14-inch and 16-inch MacBook Pro models with a touch-enabled PROLED XDR Display.

Apple has taken its online store down just minutes before its "Pro and Tell" experience in Los Angeles begins at 10 a.m. Pacific Time today.

apple store down feature
Apple is expected to announce new 14-inch and 16-inch MacBook Pro models with touch-enabled OLED displays, a Dynamic Island instead of a notch, a revamped hinge, a lighter and slightly thinner design, M5 Pro and M5 Max chips, and a redesigned cooling system. macOS Golden Gate is expected to be optimized for touch input on these laptops.

It is not entirely clear if Apple will stick with MacBook Pro branding for these models, or if it will opt for a new name like MacBook Studio or MacBook Ultra.

In the U.S., pricing will reportedly start at around $2,899 for the 14-inch model and at around $3,399 for the 16-inch model. Stay tuned for more coverage.

Tag: Apple Store

Popular Stories

Apple Alerts Stores to iPhone Duo's Display Cracking Issue

Friday October 30, 2026 3:20 pm PDT by Joe Rossignol

In a memo shared with Apple Stores and Apple Authorized Service Providers this week, and later obtained by MacRumors, Apple provided technicians with guidance on how to diagnose and address the iPhone Duo's inner display cracking issue. If a customer reports the issue, Apple advised technicians to inspect the iPhone Duo and repair or replace it in accordance with their standard procedures....

• 303 comments

Apple Stores Reportedly Rolling Out New Anti-Theft System for iPhones

Sunday October 25, 2026 8:18 am PDT by Joe Rossignol

Bloomberg's Mark Gurman today reported that Apple is facing a growing problem where some people will buy iPhones or other products and either remove accessories from the box, open up the device and remove components, and/or remove the entire device, and then attempt to return the box hoping that the employee will not notice. When a customer seeks to return an iPhone, he said that Apple's...

• 58 comments

Apple Store Pickup System for iPhone Duo Just Went Live Again in U.S. and Canada

Saturday October 24, 2026 5:12 am PDT by Joe Rossignol

The option to reserve an iPhone Duo for Apple Store pickup resumed in the U.S. and Canada between 5:10 a.m. and 5:15 a.m. Pacific Time today, but inventory is extremely limited, with most stores having no pickup slots available today. To search for iPhone Duo availability at your local Apple Stores: head to the iPhone Duo order page, select your desired color and storage and so forth,...

• 122 comments