New Apple Ads Respond to Microsoft Ad Campaign - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

New Apple Ads Respond to Microsoft Ad Campaign

041358 advertising

Two new 'Get a Mac' Apple ads appeared tonight which appear to be a direct response to Microsoft's $300 Million ad campaign which included two ads with comedian Jerry Seinfeld (Shoe Circus, New Family).

In Bean Counter, John Hodgman (PC) is shown separating money into a large pile dedicated for advertising and a small pile for fixing Vista. The ad seems to be a clear response to the much publicized $300m advertising campaign that Microsoft has embarked on to help improve their image. In another ad called V Word, Hodgman describes how they will no longer refer to Vista by name due to the "baggage" that accompanies it and simply refer to Windows. Indeed, Microsoft's new ads have had no references to Vista.

Both ads are available on Apple's site as well as YouTube (Bean Counter, V Word)

Popular Stories

iPhone 18 Pro and Pro Max Feature

'Apple Upgrade' Program Reportedly Launching Next Week

Tuesday July 21, 2026 8:30 am PDT by
Apple and Klarna are partnering on a new "Apple Upgrade" leasing program set to launch in the U.S. on Tuesday, July 28, according to Bloomberg's Mark Gurman. The program will allow you to finance most iPhone, iPad, Mac, and Apple Watch models, with a 24-month term for iPhones and Apple Watches and a 36-month term for iPads and Macs. Customers will be able to pay off the device early during...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Tuesday July 21, 2026 6:22 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Friday July 17, 2026 10:39 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...