Verizon Set to Switch to Tiered Data Pricing? - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Verizon Set to Switch to Tiered Data Pricing?

133833 verizon wireless logo

For all those people who have been waiting for a Verizon iPhone to make an appearance and hoping to get in on an unlimited data plan when it does launch on that carrier, it looks like that option may not be a possibility. Engadget is reporting that Verizon next week will follow in AT&T's footsteps and switch to tiered pricing for its cellular data packages.

AT&T and Verizon tend to follow each others' moves pretty closely -- the two carriers regard each other as their nearest competitors, after all -- and we're hearing that Big Red intends to move to some sort of tiered bucket strategy on July 29. We don't have details on whether the pricing will be identical to AT&T's ($25 for 2GB, $15 for 200MB), but we imagine it'll be within shouting distance if not.

AT&T revised its data plan packages at the time of the iPhone 4 introduction early last month, doing away with its standard $30/month unlimited data package for the iPhone in favor of limited plans offering cheaper price points. Existing customers on unlimited data plans were grandfathered in, however, and can continue to take advantage of the previous unlimited data plan.

With Verizon's new plans reportedly set to take effect in the very near future and a Verizon iPhone not rumored for introduction until November at the earliest but more likely early next year, it looks like unlimited iPhone data plans won't be an option for any Verizon customers unless the company changes course or somehow allows existing Verizon customers to be grandfathered in while permitting iPhone purchasers to carry that package over once the device becomes available.

Related Forum: iPhone

Popular Stories

iPhone 18 Pro and Pro Max Feature

'Apple Upgrade' Program Reportedly Launching Next Week

Tuesday July 21, 2026 8:30 am PDT by
Apple and Klarna are partnering on a new "Apple Upgrade" leasing program set to launch in the U.S. on Tuesday, July 28, according to Bloomberg's Mark Gurman. The program will allow you to finance most iPhone, iPad, Mac, and Apple Watch models, with a 24-month term for iPhones and Apple Watches and a 36-month term for iPads and Macs. Customers will be able to pay off the device early during...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Friday July 17, 2026 10:39 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching in Two Months With These 12 New Features

Tuesday July 21, 2026 6:22 am PDT by
It is now mid-July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are now just two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...