Apple Scheduling 'Secret' Retail Store Employee Meeting? [Updated] - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
MacRumors is in read-only mode during maintenance — some content may be out of date.
Skip to Content

Apple Scheduling 'Secret' Retail Store Employee Meeting? [Updated]

102428 apple store lincoln park

AppleInsider reports that Apple has requested that its retail store employees sign non-disclosure agreements in advance of an "all-hands" meeting that the report claims could come in advance of a media event.

People familiar with the company's retail plans revealed that Apple employees on Monday were asked to sign non-disclosure forms. Those who did not sign are said to be excluded from the next employee meeting, expected to be held in the next week.

Those privy to Apple's brick-and-mortar businesses indicated the meeting was originally scheduled for last week. But the meeting was apparently pushed back for one week, for reasons unknown.

Exactly what the meeting would be about seems to be in question, as the report seems to expect that the meeting would occur on Sunday night after store closing as has happened in the past, timing that would place it after the debut of new MacBook Pros widely expected for this Thursday.

The timing of the meeting could suggest that Apple plans to hold a media event to unveil new products, and could send out invitations to such an event as soon as this week. Lending support to this, Robert X. Cringely confidently began his latest column on Monday with: "Next week Apple will have a product event." Cringely presumes the event will be used to introduce new MacBook Pro models with Intel's high-speed Light Peak technology.

Cringely's report also suggests that we could see Light Peak-equipped Mac minis, although it is unclear what the basis of his speculation might be.

Today's report does not, however, appear to definitively state that the all-hands meeting will occur on Sunday, meaning that it could potentially occur within the next day or two and relate to preparations for Thursday's expected MacBook Pro launch.

But if the meeting truly isn't until Sunday and the MacBook Pros appear on Thursday as expected, AppleInsider suggests that the forthcoming media event could see the introduction of the second-generation iPad, a move would that would seem to require a product release in line with the majority of rumors that have been pinpointing a first quarter launch. It would also seemingly rule out recent claims that the next-generation iPad will not debut until June.

Apple has also just been rumored to be releasing updated iMacs sometime in the near future, although it is unclear why the company would host a media event to introduce only the iMacs and not the MacBook Pros if the company wanted to highlight its Mac lines with another event.

Update: We've received word from several sources that the meeting is simply a standard quarterly meeting for retail employees and should not entail any specific disclosures related to new products.

Update 2: We're hearing from other sources that Apple is indeed requiring employees to sign specific non-disclosure agreements for this meeting, a step that is not generally employed for such quarterly meetings, suggesting that something out of the ordinary may in fact be discussed at the meeting.

Popular Stories

iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
iOS 27 Icon iPhone

iOS 27 Available Now With These 8 New Features

Monday September 14, 2026 9:00 am PDT by
Update — 10 a.m. Pacific Time: Apple has released iOS 27. During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14. iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update. Below, we have highlighted eight new features and...
deep black iphone 18 pro

Apple Says iPhone 18 Pro Max Sold in U.S. Differs in One Way

Saturday September 12, 2026 3:27 pm PDT by
As noted by Nicolas Lellouche, who writes for the French tech website Numerama, Apple has updated its tech specs pages for the iPhone 18 Pro and iPhone 18 Pro Max to clarify which models are equipped with its new C2 cellular modem and where. Apple now says the iPhone 18 Pro has a C2 modem worldwide, while the iPhone 18 Pro Max uses the chip in every country except for the U.S. According...

Top Rated Comments

hob Avatar
203 months ago
http://www.radaronline.com/exclusives/2011/02/world-exclusive-video-apple-boss-steve-jobs-unsteady-his-feet-day-treatment

That is one of the most tasteless things I've ever seen on the internet.
Score: 1 Votes (Like | Disagree)