MacBook Air Evolving Into Mainstream Product?
A new research note by J.P. Morgan's Mark Moskowitz reveals that Apple's MacBook Air has seen significant sales growth since its most recent refresh in October (via
AppleInsider and
Fortune). MacBook Air sales in the last quarter were 333% higher year over year with projections of annual revenue of near $2.2 billion. The new MacBook Air
adopted an SSD-only design, introduced an 11.6" model, and saw a considerable price drop from the previous models.
"We believe that the growth rate of the MacBook Air stands to moderate, but we expect the product to exhibit increasing contribution to the overall Mac business," Moskowitz wrote. "(The fourth quarter of calendar 2010) was the first quarter in which the MacBook Air accounted for greater than 10% of total Apple Mac units. More importantly, the MacBook Air accounted for 15% of total notebook sales during the quarter, versus 5% in the prior year."
The MacBook Air was originally released in January 2008 as a 13" model only with a starting price of $1799. While Apple has offered slight improvements and price drops in the interim, October's refresh was the most dramatic overhaul of the ultra-portable with the introduction of an 11.6" model that starts at $999.
Popular Stories
Apple refreshed the MacBook Air with the M5 chip in March 2026, but attention is already turning to what comes next. While the next-generation model isn't expected to arrive until next year, early rumors suggest it could mark the beginning of a more ambitious phase in Apple's chip roadmap.
From potential advances in processor technology to the prospect of higher prices, here's what the...
Apple today dramatically increased device prices across multiple product lines.
Subscribe to the MacRumors YouTube channel for more videos.
After temporarily taking it down earlier today, Apple's online store is back up with a series of product price increases. The changes are as follows:
HomePod mini: $129, up from $99 (+$30)
HomePod: $349, up from $299 (+$50)
Apple TV: $199, up from...
Earlier today, we reported that Apple added the MacBook Neo to the refurbished store on its website, and it turns out the new additions go beyond that.
The other products added to Apple's refurbished store in the U.S. and Canada for the first time today include the MacBook Air with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, and the second-generation Studio Display (2026)....
