Apple Slips to Fourth in Worldwide PC Sales With iPad Included - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Slips to Fourth in Worldwide PC Sales With iPad Included

081408 canalys 1q2011 pc share

Research firm Canalys today reported its data for worldwide first quarter PC shipments, pegging Apple in fourth place with 9.5% of the market when tablets such as the iPad are included in the calculation. Apple slipped one notch from its third-place finish in the fourth quarter of 2010 as the company shipped fewer-than-expected iPads to begin the year as it cleared existing inventory of the first-generation models and sought to ramp up production on second-generation models.

With the iPad being added to the mix, Canalys calculates Apple's year-over-year growth for the quarter at nearly 188%, but down 31% from the previous quarter.

Apple continued with its strategy to dominate the pad market, with the iPad or iPad 2 available in 59 markets by the end of Q1. A combination of strong Q4 sales and the announcement of the iPad 2's launch across major markets at the end of March contributed to Apple's iPad shipments being down 31% sequentially. The full impact of the iPad 2 launch will not register until subsequent quarters, as Apple gets the product into the hands of consumers. While pad sales continued to lift Apple's results, PC vendors with a focus on the consumer netbook and notebook market, such as Acer and Asus, did not fare so well.

Canalys reports that a total of 6.4 million "pad" devices were shipped during the quarter, with Apple accounting for 74% of the total.

Related Roundup: iPad
Buyer's Guide: iPad (Don't Buy)
Related Forum: iPad

Popular Stories

ipad blue

It's a Bad Time to Buy the Low-Cost iPad

Thursday May 14, 2026 2:12 pm PDT by
Apple's iPad that's just an iPad with no Air or Pro attached is its most appealing tablet because of the affordable starting $349 price tag, but if you've been thinking about buying one, you should wait. Apple refreshed the iPad in March 2025, so it's over a year old. That's reason enough not to buy when there's a new model on the horizon, but this year, there's even more to lose by...
macOS 27 on MacBook Pro

Apple Says macOS 27 Won't Be Compatible With These Macs

Wednesday June 3, 2026 8:29 am PDT by
During WWDC 2025, Apple revealed that macOS 26 Tahoe would be the final major macOS version for Intel-based Macs. macOS 27 will be compatible with Apple silicon Macs only, meaning that you will need a Mac with an M-series chip or a MacBook Neo with an A18 Pro chip in order to install the software update. Apple will unveil macOS 27 during its WWDC 2026 keynote this Monday, June 8, and the...
MacBook Neo on Yellow Feature

MacBook Neo is So Popular That Apple Reportedly Doubled Production

Wednesday June 3, 2026 9:24 am PDT by
On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production. Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10...

Top Rated Comments

197 months ago
Make up your mind what you want to count iPads as. Damn is it a mobile device a computer. Someone give them a ****ing category already.
Score: 7 Votes (Like | Disagree)
NebulaClash Avatar
197 months ago
The iPod was not a fad by any sense of the word. Once you reach a decade of popularity, it's not a fad. It's like calling land line phones a fad because there was a time when they didn't exist, then they did exist and were popular, and now they are fading due to cell phones. Ridiculous.

A fad is something that comes and goes quickly with a spike in popularity at its peak, and then people look back and wonder why they did it. That isn't the case with the iPod which still sells in the millions.

Amazing to see how people will resort to anything to make Apple look less popular than they are.
Score: 6 Votes (Like | Disagree)
TimUSCA Avatar
197 months ago
Well you have a point there. The iPod was a so-called fad too. It took 8 or 9 years for it to wear off and see fickle consumers switch to the next fad, the iPhone and iPad. The iPad-like devices may be a fad but it's likely to die out b/c a it's replaced by a next gen device. Apple is already showing it's cards in melding OS X with hints of iOS.
I disagree. The only reason people stopped buying the iPod was because it was more convenient to have a phone and iPod in a single device. Once people started buying iOS and Android devices, they no longer *needed* an iPod.

So the iPod didn't die down because it was a fad... it died down because technology has replaced it. The need for a PMP such as the iPod is still very much alive, just in a different form.
Score: 5 Votes (Like | Disagree)
197 months ago
No surprise the iPad is just a fad and people are starting to realize how limited it is. Its frustrating on a lot of cool websites and no file system makes it very limited.

Stuck record! Same old comment, still not true.

They can sell as many as they can make, production is the limiting factor at the moment NOT lack of demand.
Score: 5 Votes (Like | Disagree)
197 months ago
I dont think iPads should be included. A computer shouldn't need a computer to be usable.
Score: 5 Votes (Like | Disagree)
197 months ago
However the iPad is not a pc, so this report is a bit on the Apple side here.
Score: 5 Votes (Like | Disagree)