Work on Apple's iPhone 5 Ads Reportedly Set to Wrap in Early October - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Work on Apple's iPhone 5 Ads Reportedly Set to Wrap in Early October

by

iphone5 3
In line with reports that the iPhone 5 will debut in "mid-October", AppleInsider reports that Apple and its longtime advertising partner TBWA/Chiat/Day are beginning work on an advertising campaign to support the new device, with production on the first round of television commercials said to be wrapping up in the first week of October.

More specifically, one person familiar with the matter says that filming for the television spots is taking place out in Los Angeles in conjunction with the iPhone maker's long-time ad agency TBWAChiatDay.

However, a second person with a proven track record notes that the production schedules for the first-run campaign isn't slated to wrap up until the middle of the first week of October.

iPhone 5 rumors seem to be coalescing around a late September to mid October timeframe, with Apple potentially holding a media event near the early end of that window and product availability coming on one of the first two Fridays in October: the 7th or the 14th.

Related Forum: iPhone

Top Rated Comments

192 months ago
Steve Jobs walks across the stage, the crowd goes wild.

After a minute or two he holds up his hands and the crowd quiets down.

"Now, I've heard that you're looking forward to the iPhone 5!"

Crowd goes wild again.

"And what could be better than the current iPhone 4's screen resolution and size?"

Some wiseguy in the crowd yells, "A larger screen!"

Steve, in his usual pejorative way replies, "No, that's what our competitors are doing. No, we've taken it to a whole new level. We've removed the screen!"

An uneasy silence falls over the crowd.

A few fan boys start cheering.

Soon there is mild applause, which grows louder.

"You will no longer accidentally mistype texts, no longer accidentally open the wrong app, and we have simplified dialing by giving you ten physical buttons and TWO wildcard buttons!"

Cool-aid is handed out... Crowd drinks it... Crowd goes wild... iPhone 5 is a success... All other manufacturers start removing screens from their devices, even introducing rotary models.
Score: 6 Votes (Like | Disagree)
Megagator Avatar
192 months ago
No connection here. iPad 2 ads didn't air till almost a month later.
Score: 4 Votes (Like | Disagree)
192 months ago
Take your time, Apple. Get it right. Only fools would want you to rush product out the door.
Score: 3 Votes (Like | Disagree)
hobo.hopkins Avatar
192 months ago


I'll believe it when I see it. A mid September announcement and late september availability in the U.S. is still what I'm thinking.

I certainly hope that's the case. I can't see them prolonging the release of the next iPhone until any later than the first week in October.
Score: 3 Votes (Like | Disagree)
Frankied22 Avatar
192 months ago
I'll believe it when I see it. A mid September announcement and late september availability in the U.S. is still what I'm thinking.
Score: 3 Votes (Like | Disagree)
iEnvy Avatar
192 months ago
Steve Jobs walks across the stage, the crowd goes wild.

After a minute or two he holds up his hands and the crowd quiets down.

"Now, I've heard that you're looking forward to the iPhone 5!"

Crowd goes wild again.

"And what could be better than the current iPhone 4's screen resolution and size?"

Some wiseguy in the crowd yells, "A larger screen!"

Steve, in his usual pejorative way replies, "No, that's what our competitors are doing. No, we've taken it to a whole new level. We've removed the screen!"

An uneasy silence falls over the crowd.

A few fan boys start cheering.

Soon there is mild applause, which grows louder.

"You will no longer accidentally mistype texts, no longer accidentally open the wrong app, and we have simplified dialing by giving you ten physical buttons and TWO wildcard buttons!"

Cool-aid is handed out... Crowd drinks it... Crowd goes wild... iPhone 5 is a success... All other manufacturers start removing screens from their devices, even introducing rotary models.

LOL that was a good laugh :D

I'm pretty sure Apple is going to upgrade hardware though
Score: 2 Votes (Like | Disagree)

Popular Stories

airpods pro 3 pink

New Apple Card Holders Can Get Free AirPods Pro 3, But There's a Catch

Monday May 18, 2026 8:11 am PDT by
Apple today launched a new promotion offering new Apple Card holders the chance to earn back the cost of AirPods Pro 3 through monthly cash rebates, but there is a recurring spend requirement attached. Customers who open a new Apple Card account and purchase AirPods Pro 3 directly from Apple by June 15 will qualify. Starting July 1 and running through April 30, 2027, cardholders can earn $25 ...
Foldable iPhone 2023 Feature 1

Foldable iPhone Production Stalls Amid Hinge Issues

Monday May 18, 2026 7:29 am PDT by
Trial production of Apple's long-anticipated foldable iPhone, likely called the "iPhone Ultra," has run into a significant engineering hurdle centered on hinge reliability, according to a known leaker. The leaker known as "Instant Digital" posted on Weibo that the foldable device's hinge is consistently failing to meet Apple's quality control standards under conditions of prolonged,...
wwdc apple park in person

Apple Announces WWDC 2026 Schedule, Sends Media Invites

Monday May 18, 2026 10:23 am PDT by
Apple today provided a schedule for its 2026 Worldwide Developers Conference, which starts on June 8 and ends on June 12. Apple also sent out invites to members of the media who have been invited to attend an in-person keynote viewing at Apple Park. Both the invites and schedule confirm that the keynote will begin at the standard time, 10:00 a.m. Pacific Time or 1:00 p.m Eastern Time....