Apple Hires Software Engineer With Expertise in Satellite Navigation Systems - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Hires Software Engineer With Expertise in Satellite Navigation Systems

applemapsApple recently hired Sinisa Durekovic, a software engineer with expertise in satellite navigation systems, reports Bloomberg. Durekovic, who was hired in October, previously developed satellite navigation systems used in a range of luxury vehicles from BMW, Volkswagen, and Mercedes-Benz while working at Harman/Becker Automotive Systems and NAVTEQ.

Durekovic’s LinkedIn profile does not offer up details on what he is doing at Apple, nor does Bloomberg have insight into his role, but given his expertise, it’s likely he has joined the company to work on the Maps or CarPlay team. He specifically lists his areas of expertise as digital maps, car navigation systems, and map-enhanced advanced driver assistance systems.

I am the Software Architect, Engineer and a Team Leader with more than 25 years of experience in design and development of software systems. After 8 years as Principal Engineer in a mid-sized company, I assumed role of Senior Principal Architect and later Chief Engineer at major premium Navigation System supplier. My main work is in area of the Map-Enhanced Advanced Driver Assistance Systems, Digital Maps and Car Navigation Systems.

Since Maps debuted in 2012 to criticism and poor reviews, Apple has worked to introduce significant improvements. New Flyover locations are added on a consistent basis, errors are fixed in a more timely manner, and iOS 9 introduced transit directions. Apple also made multiple map-related purchases, snapping up companies like Coherent Navigation, Placeable, HopStop, Locationary, BroadMap, and Embark.

In December, Apple said Apple Maps is now used three times more than Google Maps on the iPhone, and there are several projects in the works to further improve Maps. Apple will open a new development center in Hyderabad, India, where 4,000 employees will focus on Apple Maps development, and over the course of the last year, Apple has been using vans with mapping equipment to obtain street-level imagery for future mapping use.

Popular Stories

miami f1 apple maps

Apple Maps Gains Immersive 3D Experience of Miami F1 Grand Prix

Thursday April 23, 2026 4:20 am PDT by
Apple Maps has updated its "2026 Formula 1 Tracks Around the World" guide with a dedicated experience for the Miami F1 Gran Prix, which takes place on May 3 and will be streamed exclusively on Apple TV in the United States. The guide offers an immersive way to explore F1 circuits. It began with Albert Park in Australia, with more 3D circuit experiences to be added as the season progresses. ...
Apple Maps General

Tim Cook Calls Apple Maps Launch His 'First Really Big Mistake' as CEO

Thursday April 23, 2026 5:29 am PDT by
Outgoing Apple CEO Tim Cook has named the botched 2012 launch of Apple Maps as his "first really big mistake" in the role, according to a Bloomberg report covering the town hall meeting that was held Tuesday with his recently announced successor, John Ternus. The Maps app launched with mislabeled landmarks, faulty directions, and a user experience that fell well short of Google Maps at the...
Ads Are Coming to Apple Maps Feature

Ads Are Coming to Apple Maps This Summer: Here's What to Expect

Friday April 24, 2026 1:58 pm PDT by
Apple is planning to start showing ads in the Apple Maps app this summer, and signs of ads have already shown up in the iOS 26.5 beta as Apple prepares to roll them out. Where Ads Show Up Ads will be displayed in the Apple Maps search interface. Depending on the search, relevant ads will be shown first in search results. Apple is also implementing a new Suggested Places feature in Maps ...

Top Rated Comments

130 months ago
Three times more than Google Maps? Haha, I find that very hard to believe.
I haven't used google maps (other than for street view) in around two years. Apple Maps has come a long way in that time and has yet to let me down. I much prefer the way it operates and looks over google maps.

Also, I use Continuity from Apple Maps from my desktop at home to my phone a lot - it works seamlessly. Navigation works great, too.

Likely many others with iPhones find Apple Maps works fine for them as well.
Score: 9 Votes (Like | Disagree)
Precision Gem Avatar
130 months ago
Three times more than Google Maps? Haha, I find that very hard to believe.
I use Apple maps on my devices, not Google Maps. I find Google Maps on the computer very annoying the way it constantly zooms and pans every time you touch the mouse. I really have no issues with the Apple Maps and think it gets bad press from people who don't use it.
Score: 6 Votes (Like | Disagree)
AppleScruff1 Avatar
130 months ago
I use Apple maps on my devices, not Google Maps. I find Google Maps on the computer very annoying the way it constantly zooms and pans every time you touch the mouse. I really have no issues with the Apple Maps and think it gets bad press from people who don't use it.
Ask Siri for directions and use speech for directions on the Google Maps app and see which one gets it right the majority of the time. It sure isn't Siri.
Score: 4 Votes (Like | Disagree)
dannyyankou Avatar
130 months ago
Maybe they can hire an iTunes engineer with expertise in avoiding outages? This is driving me nuts.
Score: 4 Votes (Like | Disagree)
Onext1 Avatar
130 months ago
They should put it online the same way Google does. That would create a tsunami of reports from people using it and they could focus on the features that people actually use and in the areas where people use it more heavily. In the case of Maps good design is correct information.
Score: 3 Votes (Like | Disagree)
keysofanxiety Avatar
130 months ago
So, now when Apple hires someone, it's news? Really?

Is it some kinda surprise that they'd hire someone to the Maps team?

Not trying to be sarcastic... this just strikes me as, really, NOT news.
Well it's not exactly your run of the mill 'someone', otherwise we'd be getting 20 articles a day about Maps hiring.

Look at the bigger picture, and all the recent big named hirings/purchases. This is certainly indicating something a little more significant than making Apple Maps a bit better.

Whether it works or not, or is useful — who knows. But let's keep a little optimism and mystery!
Score: 3 Votes (Like | Disagree)