Apple Shares More 'Behind the Mac' Videos with Tyler Mitchell and James Blake
Apple today shared two new "Behind the Mac" videos on its YouTube channel, offering a look at how Macs can be used in creative workflows. The new videos feature photographer Tyler Mitchell and musician James Blake.
Among the new additions to the series is a spotlight on New York photographer Tyler Mitchell. The video reveals how Mitchell shoots and edits his new portrait series using elements only from his own bedroom, within 24 hours. Apple says that remote cameras were set up around the photographer's apartment, capturing his natural creative process.
The second of the new videos features James Blake as he uses Logic Pro X to create his new song "Ask For More," also shot within 24 hours. This is the second video in Apple's Behind the Mac series that has focused on James Blake, the first of which was released last week.
The new videos are a continuation of Apple's "Behind the Mac" series, launched in 2018, which highlights how various high-profile creative individuals use the Mac for their work on a daily basis.
Popular Stories
Apple today shared a video showing off the Apple Watch in use at the World Surf League Championship Tour, with surfers describing how they use the watch when competing.
Surfers can be hundreds of meters away from the beach during competitions and can't hear announcements over the sound of the water and the wind. The World Surf League has adopted the Apple Watch to solve the problem, linking...
Apple today highlighted the SOS feature in the Apple Watch, publishing a short video featuring a man named Phil, who crashed while mountain biking.
Phil was biking with his two young children when he had an accident and was knocked unconscious. His Apple Watch detected the fall, calling emergency services and alerting his wife.
He ended up breaking his collarbone and seven ribs, but was...
Apple and Klarna are partnering on a new "Apple Upgrade" leasing program set to launch in the U.S. on Tuesday, July 28, according to Bloomberg's Mark Gurman.
The program will allow you to finance most iPhone, iPad, Mac, and Apple Watch models, with a 24-month term for iPhones and Apple Watches and a 36-month term for iPads and Macs. Customers will be able to pay off the device early during...