Apple's Annual Holiday Ad Revolves Around 'The Magic of Mini'
Apple today shared its annual holiday ad on YouTube, titled "The magic of mini," showing how music can help improve your mood.
As noted by
Adweek, this year's edition of the ad features rapper Tierra Whack arriving home to her apartment in a dreary state, but her mood quickly improves after the HomePod mini adds a colorful, miniature version of herself to the equation. "Turn up the holidays with HomePod mini," says Apple. "A little joy never sounded so big."
The full-size HomePod and AirPods Pro also make brief appearances during the ad.
Popular Stories
Apple today shared a video showing off the Apple Watch in use at the World Surf League Championship Tour, with surfers describing how they use the watch when competing.
Surfers can be hundreds of meters away from the beach during competitions and can't hear announcements over the sound of the water and the wind. The World Surf League has adopted the Apple Watch to solve the problem, linking...
Apple today highlighted the SOS feature in the Apple Watch, publishing a short video featuring a man named Phil, who crashed while mountain biking.
Phil was biking with his two young children when he had an accident and was knocked unconscious. His Apple Watch detected the fall, calling emergency services and alerting his wife.
He ended up breaking his collarbone and seven ribs, but was...
Apple today dramatically increased device prices across multiple product lines.
Subscribe to the MacRumors YouTube channel for more videos.
After temporarily taking it down earlier today, Apple's online store is back up with a series of product price increases. The changes are as follows:
HomePod mini: $129, up from $99 (+$30)
HomePod: $349, up from $299 (+$50)
Apple TV: $199, up from...
